Mouse on the Keys

Mouse on the Keys — pop artist from JP.

Mouse on the Keys is an instrumental band comprised of Akira Kawasaki on drums, Daisuke Niitome on piano/keyboard, and Takumi Shiroeda on piano/keyboard. Their…

Influence: 50.04% Fanbase: 23.71% Trending: 63.20% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 52.26% • Very Strong

As of 2025-09-09

15,631

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:41:56 UTC

Genres

popmath popmainstream popjazz & standardsjapanese jazz fusionmodern jazz triojazz fusionrockrockinstrumental math rockjapanese post-rockalternative rock

Biography

Mouse on the Keys is an instrumental band comprised of Akira Kawasaki on drums, Daisuke Niitome on piano/keyboard, and Takumi Shiroeda on piano/keyboard. Their unique fusion of post-hardcore, techno, and contemporary music, paired with visually captivating live performances showcasing minimal and geometric abstraction, has garnered widespread acclaim both nationally and internationally. The trio has embarked on extensive tours across the Americas, Europe, and Asia, with multiple sold-out shows during their North American tour dates in 2016-2017, including stops in Los Angeles, Seattle, and Philadelphia. Their EP, Sezession, stands as one of their most renowned works.

Top Brand Affinities

Report Date: 2025-09-09

Mouse on the Keys maintains consistent pull among 25-34 & 18-24 audiences across JAPAN, UNITED STATES, CHINA. The audience leans heavily male (76%), so brand cues around style and status perform well. The clearest reach is on Youtube with 11,892 avg views per post; Instagram functions as the community touchpoint. Affinity with MOOG, Ampeg, Ableton makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mouse on the Keys score 1.90% — Moderate bucket.

Brand: MOOGBrand: AmpegBrand: Ableton

Followers:15,631

Engagements:297

Rate:1.9%

Posts:87

Avg Likes:294

Avg Comments:3

Avg Views:11,892

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 15,631 · Engagements 297 · Rate 1.9% Posts 87 · Views 11,892 · Avg Likes 294 · Avg Comments 3 · Avg Views 11,892	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 41% 35-44: 9% 13-17: 5%	Largest: 25-34 (42%); next: 18-24 (41%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	JAPAN (27%) UNITED STATES (20%) CHINA (7%) BRAZIL (7%) TAIWAN (7%)	Top regions: JAPAN (27%), UNITED STATES (20%), CHINA (7%)
Platform Engagement	Instagram: 199 avg likes/post · Youtube: 11,892 avg views/post	Best reach: Youtube 11,892 avg views; best engagement: Instagram 199 avg likes

Top Brand Affinities

MOOG

Score: 52.26

Ampeg

Score: 49.49

Ableton

Score: 24.54

Akai

Score: 18.43

Isetan

Score: 17.41

Sennheiser

Score: 16.22

Mixcloud

Score: 12.24

Pro Tools

Score: 12.17

Square Enix

Score: 10.19

Final Fantasy

Score: 8.87

Amazon Music

Score: 7.72

Spotify Music

Score: 7.49

Brand	Category	Score
MOOG		52.26
Ampeg		49.49
Ableton		24.54
Akai		18.43
Isetan		17.41
Sennheiser		16.22
Mixcloud		12.24
Pro Tools		12.17
Square Enix		10.19
Final Fantasy		8.87
Amazon Music		7.72
Spotify Music		7.49
Gundam		7.38
Atmos		7.34
Bandai Namco		6.87
Fujifilm		5.92
Maison Margiela		5.74
Dr. Martens		5.59
Sega		5.32
Vivienne Westwood		5.10
Leica		4.75
SoundCloud		4.67
Beats Electronics		4.63
Kodak		4.22
Kickstarter		4.20
Pilsner Urquell		4.19
Summit Entertainment		4.12
UNIQLO		4.11
Paramount Pictures		3.67
Nintendo		3.47
Yamaha		3.05
Panasonic		3.00
Coachella		2.96
Olympus		2.96
Carhartt		2.94
The North Face		2.81
Stüssy		2.80
Warner Bros		2.73
Pokemon		2.53
New Balance		2.45
Star Wars		2.38
Tinder		2.34
Suzuki		2.34
Snoopy And The Peanuts Gang		2.32
Sony		2.18
Airbnb		2.16
Lollapalooza		2.15
ASICS		2.13
Pokemon Go		2.08
Showtime		2.05