Moullinex
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
62,025
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:09:40 UTC
Genres
Biography
Moullinex speaks to 25-34 & 18-24 audiences with measurable traction in PORTUGAL, UNITED STATES, FRANCE. Composition is heavily male (76%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (3,698 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Fnac, Mixcloud, Vodafone, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 62,025 · Engagements 893 · Rate 1.4% Posts 502 · Views 4,821 · Avg Likes 881 · Avg Comments 36 · Avg Views 4,821 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 18-24: 27% 35-44: 17% 45-64: 5% |
Largest: 25-34 (49%); next: 18-24 (27%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
PORTUGAL (39%) UNITED STATES (8%) FRANCE (6%) MEXICO (4%) ARGENTINA (4%) |
Top regions: PORTUGAL (39%), UNITED STATES (8%), FRANCE (6%) |
| Platform Engagement | Instagram: 521 avg likes/post · Tiktok: 1,123 avg views/post · Youtube: 3,698 avg views/post | Best reach: Youtube 3,698 avg views; best engagement: Instagram 521 avg likes |
Top Brand Affinities
Fnac
Mixcloud
Vodafone
Parfois
MOOG
Pioneer
Ableton
Akai
Trancefamily
Massimo Dutti
Tate Modern
Sennheiser
| Brand | Category | Score |
|---|---|---|
| Fnac | 62.32 | |
| Mixcloud | 49.93 | |
| Vodafone | 35.65 | |
| Parfois | 35.55 | |
| MOOG | 29.47 | |
| Pioneer | 24.09 | |
| Ableton | 19.34 | |
| Akai | 16.86 | |
| Trancefamily | 11.61 | |
| Massimo Dutti | 9.73 | |
| Tate Modern | 9.21 | |
| Sennheiser | 8.72 | |
| JACQUEMUS | 7.48 | |
| SoundCloud | 6.90 | |
| Pantone Inc | 5.58 | |
| Jameson | 5.30 | |
| Leica | 5.15 | |
| Ryanair | 4.99 | |
| Kodak | 4.97 | |
| Fujifilm | 4.95 | |
| Patek Philippe | 4.93 | |
| Loewe | 4.80 | |
| Spotify Music | 4.67 | |
| Olympus | 3.85 | |
| UEFA | 3.82 | |
| A Game of Tones | 3.75 | |
| Heineken | 3.48 | |
| Beats Electronics | 3.27 | |
| Tomorrowland | 3.18 | |
| Coachella | 3.10 | |
| Pull&Bear | 3.06 | |
| Carhartt | 3.00 | |
| Lollapalooza | 2.83 | |
| New Balance | 2.82 | |
| Stradivarius | 2.75 | |
| Garnier | 2.72 | |
| Montblanc | 2.53 | |
| Citroen | 2.46 | |
| Polaroid | 2.45 | |
| Warner Bros | 2.44 | |
| Tinder | 2.39 | |
| ASOS | 2.37 | |
| Aperol | 2.36 | |
| Ray-Ban | 2.24 | |
| Dr. Martens | 2.17 | |
| Showtime | 2.17 | |
| The North Face | 2.13 | |
| Guinness | 2.09 | |
| Levi's | 2.07 | |
| Versace | 2.02 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
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