Morad

Morad from FR.

Emerging from Barcelona with a unique blend of hip-hop and electronic influences, Morad quickly rose to fame in the Spanish rap scene during the late 2010s.…

Influence: 50.23% Fanbase: 38.18% Trending: 56.26% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Parfois • 26.46% • Very Strong

As of 2025-09-08

15,913

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:34:57 UTC

Biography

Emerging from Barcelona with a unique blend of hip-hop and electronic influences, Morad quickly rose to fame in the Spanish rap scene during the late 2010s. His rapid-fire rap style, coupled with dancefloor-inspired productions, propelled him to the top of the Spanish PROMUSICAE charts in 2021 with hits like "Morad: BZRP Music Sessions #47" and "Pelele." Born Morad El Khattouti El Horami, the rapper began his career at 14, experimenting with various styles on his debut mixtape, M.D.L.R., before finding his signature sound on tracks like "Les Duele" and "Motorola."

Throughout 2020 and 2021, Morad solidified his place as a global star, with chart-topping singles and collaborations that showcased his versatility and rapid rise to success. His appearance on Bizarrap's BZRP Sessions series garnered over 100 million streams and his solo single "Pelele" secured his second number one hit. Nominated for Best Urban Album at the Premios Odeón, Morad continued to dominate the Spanish music scene with a collaborative EP and a string of successful singles and features in 2022.

Top Brand Affinities

Report Date: 2025-09-08

Morad speaks to 18-24 & 25-34 audiences with measurable traction in MOROCCO, FRANCE, ALGERIA. Composition is heavily female (78%), which tightens creative strategy without sacrificing scale. TikTok is the reach engine (strong engagement levels), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Parfois, Kiko, Pull&Bear, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Morad score 0.00% — Low bucket.

Brand: ParfoisBrand: KikoBrand: Pull&Bear

Followers:15,913

Engagements:0

Rate:0.0%

Posts:0

Avg Likes:0

Avg Comments:0

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 15,913 · Engagements 0 · Rate 0.0% Posts 0 · Views 0 · Avg Likes 0 · Avg Comments 0 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 44% 13-17: 5% 35-44: 4%	Largest: 18-24 (46%); next: 25-34 (44%)
Gender Split	Female: 78% Male: 22% Non-binary/Other: 0%	Skews female (78%)
Top Countries	MOROCCO (55%) FRANCE (10%) ALGERIA (8%) BRAZIL (8%) TUNISIA (7%)	Top regions: MOROCCO (55%), FRANCE (10%), ALGERIA (8%)
Platform Engagement	Instagram: 0 avg likes/post	No platform stats.

Top Brand Affinities

Parfois

Score: 26.46

Kiko

Score: 7.03

Pull&Bear

Score: 7.03

Huda Beauty

Score: 6.33

Swatch

Score: 6.29

Bershka

Score: 5.30

Make Up For Ever

Score: 4.68

Zara

Score: 4.18

Lacoste

Score: 3.93

Christian Louboutin

Score: 3.70

Sephora

Score: 3.66

Stradivarius

Score: 3.50

Brand	Category	Score
Parfois		26.46
Kiko		7.03
Pull&Bear		7.03
Huda Beauty		6.33
Swatch		6.29
Bershka		5.30
Make Up For Ever		4.68
Zara		4.18
Lacoste		3.93
Christian Louboutin		3.70
Sephora		3.66
Stradivarius		3.50
Warner Bros		3.21
Tarte Cosmetics		3.00
Primark		2.94
Too Faced Cosmetics		2.73
Benefit Cosmetics		2.70
Gucci		2.55
Anastasia Beverly Hills		2.55
MAC Cosmetics		2.38
Carrefour		2.33
Fenty beauty		2.28
Versace		2.25
Chanel		2.25
Fendi		2.11
Garnier		2.10
shein		2.09
Christian Dior		2.06
FashionNova		1.96
Rolex		1.96
NYX Cosmetics		1.86
Guess		1.82
SheInside		1.80
L'Oréal Paris		1.72
Hermès		1.65
Peugeot		1.62
Mercedes-Benz		1.62
Huawei		1.60
Michael Kors		1.57
New Balance		1.52
GIVENCHY		1.52
Prada		1.43
Adidas		1.43
Yves Saint Laurent		1.42
H&M		1.40
Urban Decay Cosmetics		1.40
Calvin Klein		1.28
Nike		1.22
UFC		1.20
Tommy Hilfiger		1.15