Moonspell
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
140,469
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:49:06 UTC
Genres
Biography
Having gained recognition with their EP Under the Moonspell and the acclaimed Wolfheart in 1995, MOONSPELL continued to captivate audiences with releases like Irreligious in 1996. Maintaining a strong presence in the music industry, the band consistently tours worldwide, offering diverse music experiences to their devoted fan base across the globe. Currently touring European Summer festivals, MOONSPELL is also working on a follow-up to their well-received album Hermitage (2021) while preserving their legacy through reissues of early works, such as The Antidote (2003) and making their debut demo Anno Satanæ (1993) available digitally for the first time.
Moonspell resonates most with 25-34 & 18-24 audiences and shows durable presence in PORTUGAL, BRAZIL, UNITED STATES. With a heavily male (76%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,526 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Impericon, Fnac, Live Nation makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 140,469 · Engagements 1,361 · Rate 1.0% Posts 3,766 · Views 1,526 · Avg Likes 1,355 · Avg Comments 25 · Avg Views 1,526 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 24% 35-44: 22% 45-64: 6% |
Largest: 25-34 (46%); next: 18-24 (24%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
PORTUGAL (18%) BRAZIL (9%) UNITED STATES (8%) MEXICO (6%) RUSSIA (5%) |
Top regions: PORTUGAL (18%), BRAZIL (9%), UNITED STATES (8%) |
| Platform Engagement | Instagram: 1,226 avg likes/post · Youtube: 1,526 avg views/post | Best reach: Youtube 1,526 avg views; best engagement: Instagram 1,226 avg likes |
Top Brand Affinities
Impericon
Fnac
Live Nation
Diablo
Sennheiser
The Witcher
Capcom
The Last of Us
Jagermeister
God of War
Movistar
PLAYMOBIL
| Brand | Category | Score |
|---|---|---|
| Impericon | 57.80 | |
| Fnac | 32.06 | |
| Live Nation | 32.02 | |
| Diablo | 9.18 | |
| Sennheiser | 8.84 | |
| The Witcher | 8.44 | |
| Capcom | 7.39 | |
| The Last of Us | 7.35 | |
| Jagermeister | 7.24 | |
| God of War | 6.82 | |
| Movistar | 6.57 | |
| PLAYMOBIL | 6.55 | |
| Pilsner Urquell | 6.47 | |
| World of Warcraft | 6.42 | |
| Mortal Kombat | 5.59 | |
| Jack Daniels | 5.41 | |
| Paco Rabanne | 5.22 | |
| Resident Evil | 4.97 | |
| Final Fantasy | 4.29 | |
| Sega | 4.17 | |
| Spotify Music | 4.14 | |
| Fallout | 3.96 | |
| Bethesda Softworks | 3.88 | |
| Columbia Pictures | 3.58 | |
| Kickstarter | 3.58 | |
| HBO | 3.43 | |
| Star Wars | 3.23 | |
| Omega | 3.06 | |
| Warner Bros | 3.00 | |
| Matrix | 2.99 | |
| Dr. Martens | 2.86 | |
| MTV | 2.85 | |
| Comedy Central | 2.73 | |
| AMC | 2.70 | |
| Heineken | 2.63 | |
| Harley-Davidson | 2.50 | |
| Lollapalooza | 2.43 | |
| Lego | 2.20 | |
| Ubisoft | 2.19 | |
| PlayStation | 2.17 | |
| Nintendo | 2.13 | |
| A Game of Tones | 2.12 | |
| Guinness | 2.04 | |
| DC Entertainment | 1.99 | |
| Sony | 1.97 | |
| Transformers | 1.96 | |
| Activision Blizzard | 1.93 | |
| NYX Cosmetics | 1.91 | |
| Budweiser | 1.89 | |
| Paramount Pictures | 1.87 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
