Moonbootica

Moonbootica — electronic artist from DE.

Since 1999, Moonbootica has defied generic styles and categories, breaking free from the confines of conventional sounds. Hamburg natives Oliver Kowalski…

Influence: 50.57% Fanbase: 28.88% Trending: 61.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 131.84% • Very Strong

As of 2025-09-08

159,909

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:04:44 UTC

Genres

electronicelectronicdancegerman technotech househamburg electronichouse

Biography

Since 1999, Moonbootica has defied generic styles and categories, breaking free from the confines of conventional sounds. Hamburg natives Oliver Kowalski (KoweSix) and Tobias Schmidt (Tobitob) formed the duo out of a desire to blend diverse genres like afro-house, disco, hip-hop, funk soul, and techno into a cohesive and infectious musical experience. Through their label, Moonbootique, they have consistently delivered high-energy grooves that ignite dance floors, drawing from their early DJing experiences at Hamburg's Golden Pudel club. With a playful and boundary-pushing approach, Moonbootica has maintained a fresh and dynamic presence in the electronic music scene, crafting remixes for renowned artists like Skunk Anansie, Faithless, and Gus Gus.

With a relentless dedication to pushing boundaries and creating infectious dance music, Moonbootica has been a driving force in the electronic music scene for over two decades. Oliver Kowalski and Tobias Schmidt's passion for blending various genres has resulted in a unique and captivating sound that resonates with audiences worldwide. Through their label, Moonbootique, they have curated a diverse catalog of releases that showcase their ability to create music that is both innovative and timeless. Their remixes for artists such as Junkie XL, Etienne De Crécy, and Hurts have further solidified their reputation as pioneers in the industry, consistently delivering music that is both cutting-edge and undeniably groovy.

Top Brand Affinities

Report Date: 2025-09-08

Moonbootica performs best with fans in the 25-34 range, concentrated in GERMANY, BRAZIL, UNITED STATES. Audience composition is heavily male (77%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 3,599 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Allen & Heath, Pioneer, Mixcloud, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Moonbootica is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Moonbootica score 1.47% — Moderate bucket.

Brand: Allen & HeathBrand: PioneerBrand: Mixcloud

Followers:159,909

Engagements:2,346

Rate:1.5%

Posts:681

Avg Likes:2,343

Avg Comments:32

Avg Views:3,599

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 159,909 · Engagements 2,346 · Rate 1.5% Posts 681 · Views 3,599 · Avg Likes 2,343 · Avg Comments 32 · Avg Views 3,599	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 18-24: 37% 35-44: 15% 45-64: 4%	Largest: 25-34 (41%); next: 18-24 (37%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	GERMANY (47%) BRAZIL (28%) UNITED STATES (7%) UNITED KINGDOM (4%) AUSTRIA (3%)	Top regions: GERMANY (47%), BRAZIL (28%), UNITED STATES (7%)
Platform Engagement	Instagram: 2,279 avg likes/post · Youtube: 3,599 avg views/post	Best reach: Youtube 3,599 avg views; best engagement: Instagram 2,279 avg likes

Top Brand Affinities

Allen & Heath

Score: 131.84

Pioneer

Score: 78.89

Mixcloud

Score: 67.34

Tom Tailor

Score: 59.15

MOOG

Score: 57.75

Ableton

Score: 50.71

KaDeWe

Score: 42.25

About you

Score: 41.05

Warsteiner

Score: 35.83

Commerzbank

Score: 34.18

Augustiner Helles

Score: 30.58

Akai

Score: 29.26

Brand	Category	Score
Allen & Heath		131.84
Pioneer		78.89
Mixcloud		67.34
Tom Tailor		59.15
MOOG		57.75
Ableton		50.71
KaDeWe		42.25
About you		41.05
Warsteiner		35.83
Commerzbank		34.18
Augustiner Helles		30.58
Akai		29.26
Sennheiser		27.22
Trancefamily		25.55
Alpha Industries		20.39
Edeka		18.48
Gamescom		18.05
Tomorrowland		17.04
Beck`s		15.50
SoundCloud		14.94
Arri		14.34
Amazon Music		12.44
Paulaner		11.57
Hummel		10.73
Absolut		10.22
Lufthansa		10.18
Braun		9.93
Ellesse		9.71
Beats Electronics		9.06
Jagermeister		8.87
Moët & Chandon		7.99
Seat		6.24
Hugo Boss		6.16
Heinz		6.10
Spotify Music		5.51
Summit Entertainment		5.43
KARL LAGERFELD		5.41
Superdry		4.97
Alpinestars		4.86
Aperol		4.58
Lollapalooza		4.50
Haribo		4.35
Carhartt		4.35
Vodafone		4.24
Kickstarter		3.94
Red Bull		3.87
Garnier		3.62
Opel		3.57
Campari		3.55
UEFA		3.51