Monstercat

Monstercat — electronic artist from CA.

Monstercat is a modern record label that combines elements of an independent label, tech startup, and media company to support creative individuals across…

Influence: 62.35% Fanbase: 61.79% Trending: 62.63% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-09

7,490,000

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-29 13:07:30 UTC

Genres

electronicdancedubstep

Biography

Monstercat is a modern record label that combines elements of an independent label, tech startup, and media company to support creative individuals across various fields. By identifying issues in the music industry and developing innovative solutions, Monstercat empowers a diverse range of creators, from musicians and artists to developers and influencers, of all ages.

Top Brand Affinities

Report Date: 2025-09-09

Monstercat has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, RUSSIA, UNITED KINGDOM. A heavily male (83%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 18,206 avg views per post, and Youtube keeps engagement compounding. Audience overlap with leading lifestyle names signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Monstercat score 0.01% — Low bucket.

Followers:7,490,000

Engagements:1,005

Rate:0.0%

Posts:2,361

Avg Likes:923

Avg Comments:95

Avg Views:18,206

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,490,000 · Engagements 1,005 · Rate 0.0% Posts 2,361 · Views 18,206 · Avg Likes 923 · Avg Comments 95 · Avg Views 18,206	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 28% 13-17: 7% 35-44: 5%	Largest: 18-24 (59%); next: 25-34 (28%)
Gender Split	Female: 17% Male: 83% Non-binary/Other: 0%	Skews male (83%)
Top Countries	UNITED STATES (20%) RUSSIA (8%) UNITED KINGDOM (5%) BRAZIL (5%) INDONESIA (4%)	Top regions: UNITED STATES (20%), RUSSIA (8%), UNITED KINGDOM (5%)
Platform Engagement	Youtube: 18,206 avg views/post	Best reach: Youtube 18,206 avg views; best engagement: Youtube 923 avg likes