Money Boy

Money Boy — hip-hop & rap artist from AT.

Sure, here are two concise paragraphs: "His latest album showcases a fusion of electronic beats and soulful melodies, creating a dynamic and engaging listening…

Influence: 50.39% Fanbase: 31.56% Trending: 59.81% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Oettinger • 112.47% • Very Strong

As of 2025-09-08

403,138

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:06:34 UTC

Genres

hip-hop & raphip-hop/rapgerman hip hopaustrian hip hopgerman trapdeep german hip hop

Biography

Sure, here are two concise paragraphs:

"His latest album showcases a fusion of electronic beats and soulful melodies, creating a dynamic and engaging listening experience. The artist's introspective lyrics delve into themes of love, loss, and self-discovery, resonating with listeners on a deep emotional level. With a unique sound that pushes the boundaries of genre, he continues to captivate audiences with his innovative approach to music."

"Known for his energetic live performances, he brings a raw intensity to the stage that electrifies crowds and leaves a lasting impact. His music effortlessly blends elements of rock, pop, and hip-hop, reflecting a diverse range of influences that contribute to his distinct sound. As he continues to evolve as an artist, he remains a trailblazer in the music industry, pushing boundaries and challenging conventions with each new release."

Top Brand Affinities

Report Date: 2025-09-08

Money Boy reaches 18-24 & 25-34 audiences concentrated in GERMANY, AUSTRIA, UNITED STATES. The demographic tilt is heavily male (87%), making the message easy to tune without losing breadth. Instagram delivers the top exposure at 8,871 avg likes per post, and Instagram maintains ongoing rapport. Affinity proximity to Oettinger, Impericon, Alpha Industries suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Money Boy score 2.20% — Strong bucket.

Brand: OettingerBrand: ImpericonBrand: Alpha Industries

Followers:403,138

Engagements:8,871

Rate:2.2%

Posts:1,696

Avg Likes:8,871

Avg Comments:207

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 403,138 · Engagements 8,871 · Rate 2.2% Posts 1,696 · Views 0 · Avg Likes 8,871 · Avg Comments 207 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 41% 35-44: 9% 13-17: 4%	Largest: 18-24 (43%); next: 25-34 (41%)
Gender Split	Female: 13% Male: 87% Non-binary/Other: 0%	Skews male (87%)
Top Countries	GERMANY (65%) AUSTRIA (13%) UNITED STATES (4%) SWITZERLAND (2%) ITALY (2%)	Top regions: GERMANY (65%), AUSTRIA (13%), UNITED STATES (4%)
Platform Engagement	Instagram: 8,871 avg likes/post	best engagement: Instagram 8,871 avg likes

Top Brand Affinities

Oettinger

Score: 112.47

Impericon

Score: 62.02

Alpha Industries

Score: 32.75

Gamescom

Score: 25.78

Augustiner Helles

Score: 25.66

Edeka

Score: 24.74

Commerzbank

Score: 21.61

Palm Angels

Score: 13.93

Ellesse

Score: 12.77

Stone Island

Score: 12.74

Beck`s

Score: 11.12

AMD

Score: 9.49

Brand	Category	Score
Oettinger		112.47
Impericon		62.02
Alpha Industries		32.75
Gamescom		25.78
Augustiner Helles		25.66
Edeka		24.74
Commerzbank		21.61
Palm Angels		13.93
Ellesse		12.77
Stone Island		12.74
Beck`s		11.12
AMD		9.49
Absolut		8.05
Jagermeister		8.00
Lidl		7.83
RAZER		7.74
New Era		7.71
Paulaner		7.09
Fanta		7.02
Ableton		5.77
Carhartt		5.44
BBS		5.37
Lufthansa		5.36
Nice Kicks		5.31
Champion		5.28
Alpinestars		5.21
Lacoste		5.20
Opel		4.90
Supreme		4.86
Stüssy		4.64
Beats Electronics		4.55
Nvidia		4.38
Sneakerhead		4.16
Hugo Boss		3.98
Counter-Strike		3.90
SoundCloud		3.75
Red Bull		3.73
Aston Martin		3.45
Monster Beverage		3.45
Rolex		3.40
Burger King		3.38
Audi		3.31
ASICS		3.17
Mercedes-Benz		3.17
Ray-Ban		3.08
Tomorrowland		3.06
Hennessy		3.00
Nike		2.97
Leica		2.97
The North Face		2.94