Moksi

Moksi — hip-hop & rap artist from NL.

Moksi, an indie soul duo hailing from New Mexico, was formed by Delaney Davis, who welcomed her wife Valorie on percussion in 2021. Their music, influenced by…

Influence: 54.08% Fanbase: 30.15% Trending: 66.04% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 79.53% • Very Strong

As of 2025-09-08

124,088

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:08:26 UTC

Genres

hip-hop & rapelectronic trapelectronicedmelectro housebass househousedancedutch edmelectronic

Biography

Moksi, an indie soul duo hailing from New Mexico, was formed by Delaney Davis, who welcomed her wife Valorie on percussion in 2021. Their music, influenced by the duo's personal struggles and the New Mexico landscape, blends indie folk, soul, and Americana to create a transformative sonic experience that resonates with themes of healing, connection, and emotional exploration.

After eight years since Delaney's last solo album, Moksi is gearing up for the release of a highly anticipated full-length project that reflects their evolution, love, and Delaney's journey with chronic Lyme disease. Through their music, Moksi aims to uplift and inspire, shedding light on the challenges of Lyme disease while offering solace and strength to listeners, forging deep connections and spreading their message of love and perseverance.

Top Brand Affinities

Report Date: 2025-09-08

Moksi has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, GERMANY, INDONESIA. A heavily male (86%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 16 avg views per post, and Instagram keeps engagement compounding. Audience overlap with iHeartRaves, Pioneer, Trancefamily signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Moksi score 0.78% — Low bucket.

Brand: iHeartRavesBrand: PioneerBrand: Trancefamily

Followers:124,088

Engagements:972

Rate:0.8%

Posts:50

Avg Likes:972

Avg Comments:34

Avg Views:16

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 124,088 · Engagements 972 · Rate 0.8% Posts 50 · Views 16 · Avg Likes 972 · Avg Comments 34 · Avg Views 16	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 31% 13-17: 5% 35-44: 4%	Largest: 18-24 (59%); next: 25-34 (31%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	UNITED STATES (12%) GERMANY (8%) INDONESIA (7%) FRANCE (6%) MEXICO (6%)	Top regions: UNITED STATES (12%), GERMANY (8%), INDONESIA (7%)
Platform Engagement	Instagram: 971 avg likes/post · Youtube: 16 avg views/post	Best reach: Youtube 16 avg views; best engagement: Instagram 971 avg likes

Top Brand Affinities

iHeartRaves

Score: 79.53

Pioneer

Score: 67.67

Trancefamily

Score: 47.34

Tomorrowland

Score: 45.49

Mixcloud

Score: 43.56

Ableton

Score: 34.81

Commerzbank

Score: 24.25

SoundCloud

Score: 16.48

Akai

Score: 11.28

Amazon Music

Score: 9.08

Lollapalooza

Score: 8.99

Beats Electronics

Score: 8.28

Brand	Category	Score
iHeartRaves		79.53
Pioneer		67.67
Trancefamily		47.34
Tomorrowland		45.49
Mixcloud		43.56
Ableton		34.81
Commerzbank		24.25
SoundCloud		16.48
Akai		11.28
Amazon Music		9.08
Lollapalooza		8.99
Beats Electronics		8.28
Efteling		7.51
Coachella		7.29
Jagermeister		6.20
Spotify Music		5.77
Champion		4.72
Stüssy		4.53
Carhartt		3.74
Grand Theft Auto		3.50
Bacardi		3.46
MTV		3.32
Red Bull		3.03
Heineken		3.00
Monster Beverage		2.92
Guess		2.70
Dr. Martens		2.69
Supreme		2.63
ASOS		2.60
musical.ly		2.58
Emporium		2.46
Vans		2.33
Fila		2.31
The North Face		2.17
Sneakerhead		2.12
A Game of Tones		2.08
Bugatti		2.05
Bershka		2.03
Calvin Klein		2.01
Jack Daniels		1.95
UFC		1.95
Skoda		1.93
Lamborghini		1.87
Nike		1.80
Lacoste		1.80
Ubisoft		1.78
Ferrari		1.77
Versace		1.74
Sony		1.73
shein		1.72