Mœnia
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
493,909
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:32:29 UTC
Genres
Biography
Mœnia speaks to 18-24 & 25-34 audiences with measurable traction in MEXICO, PERU, UNITED STATES. Composition is heavily male (56%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (373,419 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near Aeromexico, Univision, Jose Cuervo, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 493,909 · Engagements 3,079 · Rate 0.6% Posts 2,694 · Views 376,746 · Avg Likes 2,970 · Avg Comments 106 · Avg Views 376,746 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 40% 35-44: 9% 13-17: 3% |
Largest: 18-24 (46%); next: 25-34 (40%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
MEXICO (62%) PERU (7%) UNITED STATES (6%) COLOMBIA (5%) ECUADOR (2%) |
Top regions: MEXICO (62%), PERU (7%), UNITED STATES (6%) |
| Platform Engagement | Instagram: 733 avg likes/post · Tiktok: 3,327 avg views/post · Youtube: 373,419 avg views/post | Best reach: Youtube 373,419 avg views; best engagement: Youtube 1,947 avg likes |
Top Brand Affinities
Aeromexico
Univision
Jose Cuervo
Trancefamily
Cafecito
LATAM
PLAYMOBIL
Pioneer
MATTEL
Movistar
Suavecito
Pepsi
| Brand | Category | Score |
|---|---|---|
| Aeromexico | 40.80 | |
| Univision | 26.96 | |
| Jose Cuervo | 15.85 | |
| Trancefamily | 14.60 | |
| Cafecito | 10.42 | |
| LATAM | 9.41 | |
| PLAYMOBIL | 8.74 | |
| Pioneer | 8.12 | |
| MATTEL | 7.84 | |
| Movistar | 6.60 | |
| Suavecito | 6.22 | |
| Pepsi | 5.68 | |
| Ableton | 4.98 | |
| Selfiegram | 4.37 | |
| Mitsubishi | 3.80 | |
| Bacardi | 3.69 | |
| Hot Wheels | 3.58 | |
| Bellagio | 3.55 | |
| Columbia Pictures | 3.43 | |
| Timberland | 3.30 | |
| Tomorrowland | 3.09 | |
| NFL | 2.99 | |
| Nickelodeon | 2.79 | |
| Paramount Pictures | 2.62 | |
| Star Wars | 2.58 | |
| Coachella | 2.54 | |
| MTV | 2.50 | |
| Guess | 2.46 | |
| Spotify Music | 2.38 | |
| Lego | 2.33 | |
| Nintendo | 2.20 | |
| Transformers | 2.16 | |
| Snoopy And The Peanuts Gang | 2.12 | |
| Lollapalooza | 2.08 | |
| shein | 2.00 | |
| DC Entertainment | 1.98 | |
| AMC | 1.97 | |
| Jack Daniels | 1.95 | |
| Jaguar | 1.89 | |
| Converse | 1.88 | |
| McLaren | 1.87 | |
| Bershka | 1.81 | |
| Chipotle Mexican Grill | 1.80 | |
| Coca-Cola | 1.80 | |
| Heineken | 1.73 | |
| Marvel | 1.66 | |
| Under Armour | 1.66 | |
| Pixar | 1.65 | |
| Warner Bros | 1.63 | |
| Huawei | 1.62 |
Official Profiles
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LoginArtist: Mœnia
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-11 05:30 UTC | Mœnia, Sussie 4 | La Maraka | Mexico City, Mexico | |
| 2026-03-14 20:00 UTC | ViveLatino 2026 | Estadio GNP Seguros | Mexico City, Mexico | — |
