Modern Color

Modern Color — alternative artist from US.

Hailing from Los Angeles' South Bay, Modern Color is a dynamic four-piece band that infuses their guitar-driven rock with a unique energy and style. Drawing…

Influence: 52.35% Fanbase: 25.45% Trending: 65.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 92.02% • Very Strong

As of 2025-09-09

40,331

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:38:14 UTC

Genres

alternativealternativeamerican shoegazedreamoindie rockpunkindie punk

Biography

Hailing from Los Angeles' South Bay, Modern Color is a dynamic four-piece band that infuses their guitar-driven rock with a unique energy and style. Drawing inspiration from iconic bands such as Dinosaur Jr, the Pixies, and Deftones, Modern Color seamlessly blends driving riffs with dreamy hooks, captivating audiences with their versatile sound. Embracing a strong DIY ethos from the beginning, the band has ventured across the globe, from the US to Europe and Japan, where they have garnered a dedicated following eagerly anticipating their upcoming album release.

To explore Modern Color's music and merchandise, visit their official Bandcamp page at moderncolor.bandcamp.com/merch or browse their online store at www.moderncolor.store.

Top Brand Affinities

Report Date: 2025-09-09

Modern Color commands interest from 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, CANADA. With a heavily male (85%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (8,004 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Impericon, Ampeg, Pro Tools points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Modern Color score 6.50% — Very Strong bucket.

Brand: ImpericonBrand: AmpegBrand: Pro Tools

Followers:40,331

Engagements:2,623

Rate:6.5%

Posts:117

Avg Likes:2,606

Avg Comments:39

Avg Views:8,004

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 40,331 · Engagements 2,623 · Rate 6.5% Posts 117 · Views 8,004 · Avg Likes 2,606 · Avg Comments 39 · Avg Views 8,004	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 38% 13-17: 3% 35-44: 3%	Largest: 18-24 (55%); next: 25-34 (38%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED STATES (82%) UNITED KINGDOM (3%) CANADA (2%) GERMANY (2%) INDONESIA (2%)	Top regions: UNITED STATES (82%), UNITED KINGDOM (3%), CANADA (2%)
Platform Engagement	Instagram: 2,380 avg likes/post · Youtube: 8,004 avg views/post	Best reach: Youtube 8,004 avg views; best engagement: Instagram 2,380 avg likes

Top Brand Affinities

Impericon

Score: 92.02

Ampeg

Score: 70.00

Pro Tools

Score: 11.03

Spotify Music

Score: 10.46

Hot Topic

Score: 9.68

Sennheiser

Score: 8.85

Taco Bell

Score: 7.45

SoundCloud

Score: 7.07

Kodak

Score: 6.46

Ableton

Score: 6.38

Coors

Score: 5.70

Paramount Pictures

Score: 5.24

Brand	Category	Score
Impericon		92.02
Ampeg		70.00
Pro Tools		11.03
Spotify Music		10.46
Hot Topic		9.68
Sennheiser		8.85
Taco Bell		7.45
SoundCloud		7.07
Kodak		6.46
Ableton		6.38
Coors		5.70
Paramount Pictures		5.24
Fallout		5.15
Vans		4.92
Carhartt		4.84
Coachella		4.56
Fujifilm		4.40
Gundam		4.25
Monster Beverage		4.21
Emporium		4.05
Final Fantasy		3.63
NHL		3.50
Nickelodeon		3.43
Polaroid		3.38
Bethesda Softworks		3.36
Dr. Martens		3.29
Stüssy		3.28
WWE		3.17
Comedy Central		3.13
Pokemon Go		2.88
Columbia Pictures		2.85
Showtime		2.84
Tinder		2.81
Nintendo		2.79
Warner Bros		2.75
Beats Electronics		2.67
Panasonic		2.65
Cadillac		2.47
Star Wars		2.40
Busch		2.39
Chrysler		2.34
Walmart		2.34
Adobe		2.26
Supreme		2.11
Budweiser		2.06
Sony		2.04
Lollapalooza		2.01
Activision Blizzard		1.97
Pixar		1.92
Chipotle Mexican Grill		1.88