Mo Pitney
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
65,062
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 19:51:21 UTC
Genres
Biography
Mo Pitney keeps 25-34 & 18-24 audiences engaged throughout UNITED STATES, INDIA, UNITED KINGDOM. The composition is heavily male (60%), which favors creative built around style signals and community validation. Results concentrate on Instagram at 671 avg likes per post, while Instagram maintains continuity between bigger moments. Overlap with Ariat, Miller Lite, Barstool Sports supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 65,062 · Engagements 671 · Rate 1.0% Posts 2,048 · Views 0 · Avg Likes 671 · Avg Comments 83 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 37% 18-24: 29% 35-44: 16% 45-64: 14% |
Largest: 25-34 (37%); next: 18-24 (29%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
UNITED STATES (49%) INDIA (27%) UNITED KINGDOM (2%) BRAZIL (2%) CANADA (1%) |
Top regions: UNITED STATES (49%), INDIA (27%), UNITED KINGDOM (2%) |
| Platform Engagement | Instagram: 671 avg likes/post | best engagement: Instagram 671 avg likes |
Top Brand Affinities
Ariat
Miller Lite
Barstool Sports
Pro Tools
Houston Livestock Show and Rodeo
NBC
Amazon Music
Margaritaville
The Home Depot
Coors
Busch
Bud Light
| Brand | Category | Score |
|---|---|---|
| Ariat | 18.66 | |
| Miller Lite | 17.10 | |
| Barstool Sports | 10.58 | |
| Pro Tools | 10.10 | |
| Houston Livestock Show and Rodeo | 9.46 | |
| NBC | 7.99 | |
| Amazon Music | 7.34 | |
| Margaritaville | 6.78 | |
| The Home Depot | 6.73 | |
| Coors | 6.41 | |
| Busch | 6.32 | |
| Bud Light | 6.02 | |
| Chick-fil-A | 5.95 | |
| Kroger | 5.71 | |
| Carhartt | 5.65 | |
| iHeartRadio Music Awards | 5.57 | |
| FedEx | 4.46 | |
| Kickstarter | 4.06 | |
| Jack Daniels | 4.00 | |
| Taco Bell | 3.77 | |
| Verizon | 3.52 | |
| Holden | 3.48 | |
| NHL | 3.35 | |
| GMC | 3.28 | |
| Budweiser | 3.26 | |
| Bentley | 3.18 | |
| Jeep | 3.15 | |
| Spotify Music | 2.94 | |
| ESPN | 2.92 | |
| Costco | 2.87 | |
| Emporium | 2.82 | |
| Cadillac | 2.81 | |
| Chevrolet | 2.80 | |
| Walmart | 2.71 | |
| Monster Beverage | 2.65 | |
| Ford | 2.49 | |
| AMC | 2.37 | |
| WWE | 2.33 | |
| Philips | 2.31 | |
| Paramount Pictures | 2.25 | |
| Under Armour | 2.24 | |
| NFL | 2.20 | |
| Lululemon Athletica | 2.20 | |
| MTV | 2.17 | |
| Target | 2.12 | |
| Dodge | 2.11 | |
| Harley-Davidson | 1.97 | |
| Gymshark | 1.93 | |
| The North Face | 1.89 | |
| Nissan | 1.78 |
Official Profiles
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LoginArtist: Mo Pitney
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-07 03:00 UTC | Mo Pitney | First United Methodist Church | Marysville, United States | |
| 2026-02-08 02:00 UTC | Mo Pitney | Meadowgreen Appalachian Music Park | Clay City, United States | |
| 2026-03-15 02:00 UTC | Mo Pitney | The Rudy Theatre | Selma, United States | |
| 2026-04-03 02:00 UTC | Mo Pitney | Coyote Country Store | Gail, United States |
