MIYAVI
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,475,068
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 14:42:46 UTC
Genres
Biography
In addition to his music career, MIYAVI has made a mark in the film industry with appearances in acclaimed movies like Unbroken, Kong: Skull Island, and Maleficent 2. He is also a prominent figure in the fashion world, having been featured in campaigns for Beats, Moncler, Gucci, and walking the runway at Paris Fashion Week for Y-3. Additionally, he serves as a brand ambassador for American Airlines, Rakuten Mobile, and BMW, showcasing his multifaceted talents beyond music.
MIYAVI indexes high with fans in the 18-24 range in JAPAN, UNITED STATES, BRAZIL. The skew is heavily female (62%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 18,600 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Isetan, Square Enix, Vivienne Westwood, making streetwear, music platforms, and lifestyle products a natural test bed. Choose MIYAVI when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,475,068 · Engagements 14,523 · Rate 1.0% Posts 5,176 · Views 24,187 · Avg Likes 14,361 · Avg Comments 300 · Avg Views 24,187 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 58% 25-34: 30% 13-17: 6% 35-44: 5% |
Largest: 18-24 (58%); next: 25-34 (30%) |
| Gender Split |
Female: 62% Male: 38% Non-binary/Other: 0% |
Skews female (62%) |
| Top Countries |
JAPAN (19%) UNITED STATES (15%) BRAZIL (5%) FRANCE (5%) THAILAND (4%) |
Top regions: JAPAN (19%), UNITED STATES (15%), BRAZIL (5%) |
| Platform Engagement | Instagram: 12,895 avg likes/post · Tiktok: 18,600 avg views/post · Youtube: 5,587 avg views/post | Best reach: Tiktok 18,600 avg views; best engagement: Instagram 12,895 avg likes |
Top Brand Affinities
Isetan
Square Enix
Vivienne Westwood
Final Fantasy
Persona 5
Maison Margiela
Paul Smith
Gundam
Dr. Martens
Shake Shack
Capcom
Bandai Namco
| Brand | Category | Score |
|---|---|---|
| Isetan | 17.03 | |
| Square Enix | 15.22 | |
| Vivienne Westwood | 13.62 | |
| Final Fantasy | 11.50 | |
| Persona 5 | 10.72 | |
| Maison Margiela | 9.67 | |
| Paul Smith | 8.97 | |
| Gundam | 8.96 | |
| Dr. Martens | 8.65 | |
| Shake Shack | 6.89 | |
| Capcom | 5.58 | |
| Bandai Namco | 5.54 | |
| Hot Topic | 5.30 | |
| Shiseido | 4.94 | |
| The Witcher | 4.93 | |
| Innisfree | 4.81 | |
| UNIQLO | 4.75 | |
| Yves Saint Laurent | 4.09 | |
| Snoopy And The Peanuts Gang | 4.04 | |
| Tiffany | 4.03 | |
| Pokemon | 3.85 | |
| Cartoon Network | 3.48 | |
| Pokemon Go | 3.43 | |
| Lush | 3.01 | |
| Stüssy | 2.99 | |
| Christian Dior | 2.90 | |
| Converse | 2.83 | |
| TOM FORD | 2.83 | |
| Hermès | 2.81 | |
| Chanel | 2.74 | |
| Faber-Castell | 2.66 | |
| Bulgari | 2.54 | |
| GAP | 2.49 | |
| IKEA | 2.46 | |
| Fujifilm | 2.22 | |
| Star Wars | 2.22 | |
| Nintendo | 2.21 | |
| League of Legends | 2.20 | |
| Supreme | 2.17 | |
| GIVENCHY | 2.13 | |
| Tiffany & Co | 2.08 | |
| Starbucks | 2.03 | |
| Fendi | 2.02 | |
| Pixar | 2.01 | |
| Vans | 1.98 | |
| Balenciaga | 1.97 | |
| AMC | 1.96 | |
| New Balance | 1.92 | |
| NYX Cosmetics | 1.90 | |
| KENZO | 1.88 |
Official Profiles
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LoginArtist: MIYAVI
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-19 04:00 UTC | MIYAVI | Nile Theater | Mesa, United States | |
| 2026-02-21 04:00 UTC | MIYAVI | The Bellwether | Los Angeles, United States | |
| 2026-02-22 05:00 UTC | MIYAVI | Music Box | San Diego, United States | |
| 2026-02-23 03:00 UTC | MIYAVI | The Observatory | Santa Ana, United States | |
| 2026-02-25 03:00 UTC | MIYAVI | The Regency Ballroom | San Francisco, United States | |
| 2026-02-28 04:00 UTC | MIYAVI | Showbox at the Market | Seattle, United States | |
| 2026-03-01 04:00 UTC | MIYAVI | Vogue Theatre | Vancouver, Canada |
