Miranda Lambert

Miranda Lambert

Country: US | Gender: female

Influence: 23.56% Fanbase: 70.67% Trending: 0.00% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 21.01% • Very Strong

As of 2025-09-09

8,672,967

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:59:56 UTC

Genres

countrycountrycontemporary countrycountry roadcountry dawn

Biography

Miranda Lambert is a highly acclaimed artist with a successful career in country music. She is the most-awarded artist in Academy of Country Music history, having won three Grammys and 14 Country Music Association Awards. Lambert has also been recognized by TIME100 and has received praise from various publications for her music.

With seven No. 1 solo albums and 10 No. 1 hit radio singles, Lambert has achieved significant success in the music industry. She has also ventured into other areas, including writing, entrepreneurship, and philanthropy. Lambert is known for her advocacy for rescue animals through her MuttNation Foundation, which has raised over $10 million.

Miranda Lambert Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Miranda Lambert performs best with fans in the 18-24 range, concentrated in UNITED STATES, CANADA, NIGERIA. Audience composition is heavily female (76%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 211,350 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Ariat, FabFitFun, SeneGence, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Miranda Lambert is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Miranda Lambert score 0.58%Low bucket.
Brand: AriatBrand: FabFitFunBrand: SeneGence
Followers:8,672,967
Engagements:50,022
Rate:0.6%
Posts:3,070
Views:329,396
Avg Likes:48,674
Avg Comments:831
Avg Views:329,396

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 8,672,967 · Engagements 50,022 · Rate 0.6%
Posts 3,070 · Views 329,396 · Avg Likes 48,674 · Avg Comments 831 · Avg Views 329,396
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 41%
25-34: 29%
35-44: 13%
45-64: 11%
Largest: 18-24 (41%); next: 25-34 (29%)
Gender Split Female: 76%
Male: 24%
Non-binary/Other: 0%
Skews female (76%)
Top Countries UNITED STATES (66%)
CANADA (6%)
NIGERIA (5%)
UNITED KINGDOM (5%)
INDIA (2%)
Top regions: UNITED STATES (66%), CANADA (6%), NIGERIA (5%)
Platform Engagement Instagram: 29,492 avg likes/post · Tiktok: 211,350 avg views/post · Youtube: 118,046 avg views/post Best reach: Tiktok 211,350 avg views; best engagement: Instagram 29,492 avg likes

Top Brand Affinities

Ariat
Score: 21.01
FabFitFun
Score: 16.13
SeneGence
Score: 14.44
Younique
Score: 11.07
Margaritaville
Score: 9.99
Arbonne
Score: 9.78
Houston Livestock Show and Rodeo
Score: 8.92
Lowe's
Score: 8.84
Amazon Music
Score: 8.57
Coors
Score: 7.56
Influenster
Score: 7.53
Pacific Northwest Wonderland
Score: 7.46
Brand Category Score
Ariat 21.01
FabFitFun 16.13
SeneGence 14.44
Younique 11.07
Margaritaville 9.99
Arbonne 9.78
Houston Livestock Show and Rodeo 8.92
Lowe's 8.84
Amazon Music 8.57
Coors 7.56
Influenster 7.53
Pacific Northwest Wonderland 7.46
Busch 7.32
Bud Light 7.10
Kroger 7.06
Gerber 6.85
T.J. Maxx 6.60
The Home Depot 6.14
ULTA Beauty 6.03
NORDSTROM 5.89
Target 5.77
MamaBear 5.63
Babybump 5.47
Free People 5.29
Macy's 5.20
Redken 4.93
OLD NAVY 4.92
American Eagle 4.85
Carhartt 4.81
Kate Spade 4.65
Verizon 4.64
Chick-fil-A 4.49
Holden 4.47
PetSmart 4.37
Sunnies Studios 4.36
Steve Madden 4.35
Walmart 4.30
NBC 4.21
iHeartRadio Music Awards 4.14
FedEx 4.10
Columbia Pictures 3.99
GMC 3.61
Jeep 3.58
Paramount Pictures 3.30
Bentley 3.27
Budweiser 3.26
Lululemon Athletica 3.13
Olaplex 3.10
ESPN 3.07
NHL 2.96

Official Profiles

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Artist: Miranda Lambert

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Miranda Lambert today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-24)

Total: 6,909,909

PLATFORM TOTAL %
Spotify Spotify 6,797,985 98.38%
Audiomack Audiomack 111,119 1.61%
Yandex Yandex 805 0.01%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
No upcoming concerts found.

Trending Artist