Milo j Brand Affinity ranks highest 47 Street at 123.28% . Very Strong. Score DMDB 67.39% | Fanbase 62.37%

Milo j — latin artist from AR.

Born in 1985, Otro Negrito is a singer-songwriter known for his unique blend of Western and Latin music influences. With a career spanning over a decade, he…

Milo j

Recognizable

Country: AR | Gender: male | Artist ID: 7a7fc1db-528c-4b8d-8813-03e7e4370c0c

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Genres

latinlatin

Influential: 67.39% Fanbase: 62.37% Trending: 69.90%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

47 Street • 123.28% • Very Strong

As of 2025-09-09

13,243,900

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.39% | Fanbase 62.37% | Trending 69.90% | CAREER STAGE: MAINSTREAM

Biography

Born in 1985, Otro Negrito is a singer-songwriter known for his unique blend of Western and Latin music influences. With a career spanning over a decade, he has released several albums and singles, garnering a dedicated following for his soulful vocals and introspective lyrics.

Otro Negrito's music often explores themes of love, loss, and personal growth, resonating with audiences across different demographics. He continues to perform live and create new music, solidifying his reputation as a talented and versatile artist in the music industry.

Report Date: 2025-09-09

Milo j draws 18-24 & 25-34 audiences and holds attention in ARGENTINA, COLOMBIA, PERU. The skew is heavily male (70%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 4,070,501 avg views per post, with Instagram sustaining the conversation. Audience adjacency to 47 Street, Alpargatas, Movistar makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Milo j score 7.56% — Very Strong bucket.

Brand: 47 StreetBrand: AlpargatasBrand: Movistar

Followers:13,243,900

Engagements:1,001,505

Rate:7.6%

Posts:308

Avg Likes:951,734

Avg Comments:9,925

Avg Views:6,270,501

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 13,243,900 · Engagements 1,001,505 · Rate 7.6% Posts 308 · Views 6,270,501 · Avg Likes 951,734 · Avg Comments 9,925 · Avg Views 6,270,501	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 23% 13-17: 9% 35-44: 5%	Largest: 18-24 (62%); next: 25-34 (23%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	ARGENTINA (36%) COLOMBIA (9%) PERU (8%) SPAIN (8%) MEXICO (8%)	Top regions: ARGENTINA (36%), COLOMBIA (9%), PERU (8%)
Platform Engagement	Instagram: 541,534 avg likes/post · Tiktok: 2,200,000 avg views/post · Youtube: 4,070,501 avg views/post	Best reach: Youtube 4,070,501 avg views; best engagement: Instagram 541,534 avg likes

Top Brand Affinities

47 Street

Score: 123.28

Alpargatas

Score: 24.03

Movistar

Score: 16.33

Tramontina

Score: 14.30

Trancefamily

Score: 14.11

Sandro

Score: 12.40

Johnnie Walker

Score: 9.93

Lollapalooza

Score: 9.49

Andis

Score: 9.11

Ableton

Score: 7.78

Daewoo

Score: 7.08

BaByliss

Score: 6.65

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Top Brand Affinities

Brand	Category	Score
47 Street		123.28
Alpargatas		24.03
Movistar		16.33
Tramontina		14.30
Trancefamily		14.11
Sandro		12.40
Johnnie Walker		9.93
Lollapalooza		9.49
Andis		9.11
Ableton		7.78
Daewoo		7.08
BaByliss		6.65
Spotify Music		6.31
Suavecito		5.35
Barber Shop Connect		4.98
Steve Madden		4.94
MasterCard Incorporated		4.52
VidaSana		4.33
Valentino		4.03
Campari		3.91
Cafecito		3.71
Beats Electronics		3.54
SoundCloud		2.92
Red Bull		2.80
Baileys		2.69
MTV		2.59
Sprite		2.37
Tinder		2.13
Tomorrowland		1.91
Bugatti		1.88
Heineken		1.76
musical.ly		1.76
Peugeot		1.70
Guess		1.66
FIFA		1.61
Balenciaga		1.57
Herbalife		1.52
Forever 21		1.42
Tesla Motors		1.40
Fiat		1.39
Renault		1.38
Call of Duty		1.36
Huawei		1.35
BBC		1.35
CBS Television Studios		1.32
New Balance		1.29
Universal		1.28
Ford		1.27
National Geographic		1.27
Lamborghini		1.26