Mike Singer

Mike Singer — pop artist from DE.

24-year-old musician Mike Singer has taken the charts by storm with four number 1 albums. Nominated for a Bambi award and winner of the MTV Europe Music Award…

Influence: 51.73% Fanbase: 36.16% Trending: 59.51% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Commerzbank • 47.32% • Very Strong

As of 2025-09-08

4,614,433

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:03:00 UTC

Genres

poppopgerman popmainstream pop

Biography

24-year-old musician Mike Singer has taken the charts by storm with four number 1 albums. Nominated for a Bambi award and winner of the MTV Europe Music Award for "Best German Act," he is not only an exceptional songwriter and producer but also a visionary in the music scene. Established as a sought-after artist in the German music industry, Mike Singer also shared his expertise as a judge on DSDS, mentoring aspiring talents.

With a passionate commitment to his art, Mike Singer lives for music and draws strength from it. Immerse yourself in the diverse world of Mike Singer on Spotify and discover the multifaceted journey of a musician who is shaping the German music landscape.

Top Brand Affinities

Report Date: 2025-09-08

Mike Singer engages 18-24 & 25-34 audiences with repeatable results in GERMANY, INDIA, AUSTRIA. The fan base skews heavily female (67%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (8,082 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Commerzbank, About you, Alpha Industries, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mike Singer score 0.27% — Low bucket.

Brand: CommerzbankBrand: About youBrand: Alpha Industries

Followers:4,614,433

Engagements:12,489

Rate:0.3%

Posts:895

Avg Likes:12,345

Avg Comments:112

Avg Views:12,565

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,614,433 · Engagements 12,489 · Rate 0.3% Posts 895 · Views 12,565 · Avg Likes 12,345 · Avg Comments 112 · Avg Views 12,565	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 17% 13-17: 15% 35-44: 4%	Largest: 18-24 (63%); next: 25-34 (17%)
Gender Split	Female: 67% Male: 33% Non-binary/Other: 0%	Skews female (67%)
Top Countries	GERMANY (68%) INDIA (6%) AUSTRIA (4%) UNITED STATES (4%) SWITZERLAND (3%)	Top regions: GERMANY (68%), INDIA (6%), AUSTRIA (4%)
Platform Engagement	Instagram: 11,357 avg likes/post · Tiktok: 8,082 avg views/post · Youtube: 4,483 avg views/post	Best reach: Tiktok 8,082 avg views; best engagement: Instagram 11,357 avg likes

Top Brand Affinities

Commerzbank

Score: 47.32

About you

Score: 45.15

Alpha Industries

Score: 32.89

Edeka

Score: 21.68

Rossmann

Score: 17.97

Zalando

Score: 12.33

Braun

Score: 11.13

Ellesse

Score: 10.93

New Era

Score: 8.47

Hugo Boss

Score: 7.06

Lufthansa

Score: 6.98

Dsquared

Score: 6.96

Brand	Category	Score
Commerzbank		47.32
About you		45.15
Alpha Industries		32.89
Edeka		21.68
Rossmann		17.97
Zalando		12.33
Braun		11.13
Ellesse		10.93
New Era		8.47
Hugo Boss		7.06
Lufthansa		6.98
Dsquared		6.96
Fanta		6.69
Moët & Chandon		6.61
Opel		5.71
musical.ly		5.34
Champion		5.23
Superdry		4.97
Moncler		4.54
Daniel Wellington		4.39
Aperol		4.36
Lacoste		4.27
Lollapalooza		4.06
Pull&Bear		3.63
Lindt		3.40
Fila		3.33
Armani		3.09
NBC		2.89
Guess		2.80
Timberland		2.78
ASOS		2.73
Carhartt		2.66
Versace		2.58
Primark		2.38
Dr. Martens		2.35
Polo Ralph Lauren		2.21
Adidas		2.20
Tommy Hilfiger		2.18
Busch		2.16
Calvin Klein		2.06
Huawei		1.96
CBS Television Studios		1.92
Bugatti		1.87
CBS		1.83
Hollister Co		1.81
Michael Kors		1.73
Nike		1.70
Bershka		1.66
SWAROVSKI		1.63
IKEA		1.59