Mihali

Mihali — pop artist from US.

Mihali, the Vermont-based singer, songwriter, guitarist, and co-founder of Twiddle, views music as a living entity that evolves and changes with a…

Influence: 50.03% Fanbase: 18.16% Trending: 65.97% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 36.37% • Very Strong

As of 2025-09-09

48,031

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:46 UTC

Genres

popvermont indiereggaedancehallfolk & traditionalsinger/songwriter

Biography

Mihali, the Vermont-based singer, songwriter, guitarist, and co-founder of Twiddle, views music as a living entity that evolves and changes with a consciousness of its own. Known for his strong songwriting skills and captivating performances, Mihali continues to grow and transform, bringing healing vibes and memorable songs to his audience. His latest studio album, "Before The Dream" released on May 2, 2025, showcases a 14-track journey into his personal psyche, featuring collaborations with renowned artists such as G. Love, Brett Dennen, and Moon Taxi's Spencer Thomson as producer.

With a relentless touring schedule and a steady stream of new music releases, Mihali's influence continues to expand, resonating with listeners who are drawn to his soulful messages and beach-friendly vibes. Embracing a diverse range of musical styles, Mihali's artistry shines through in his ability to connect with audiences on a deep and meaningful level.

Top Brand Affinities

Report Date: 2025-09-09

Mihali is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, UNITED KINGDOM, BRAZIL. The audience is heavily male (66%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (2,768 avg views per post); Instagram builds the community layer. Affinity data highlights MOOG, Burton Snowboards, Live Nation, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mihali score 1.42% — Moderate bucket.

Brand: MOOGBrand: Burton SnowboardsBrand: Live Nation

Followers:48,031

Engagements:684

Rate:1.4%

Posts:1,006

Avg Likes:677

Avg Comments:29

Avg Views:2,768

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 48,031 · Engagements 684 · Rate 1.4% Posts 1,006 · Views 2,768 · Avg Likes 677 · Avg Comments 29 · Avg Views 2,768	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 25% 35-44: 22% 45-64: 9%	Largest: 25-34 (42%); next: 18-24 (25%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (72%) UNITED KINGDOM (5%) BRAZIL (3%) AUSTRALIA (3%) CANADA (2%)	Top regions: UNITED STATES (72%), UNITED KINGDOM (5%), BRAZIL (3%)
Platform Engagement	Instagram: 570 avg likes/post · Youtube: 2,768 avg views/post	Best reach: Youtube 2,768 avg views; best engagement: Instagram 570 avg likes

Top Brand Affinities

MOOG

Score: 36.37

Burton Snowboards

Score: 35.44

Live Nation

Score: 30.68

Ampeg

Score: 22.43

Gillette

Score: 16.19

Coors

Score: 12.84

Barstool Sports

Score: 11.65

Ableton

Score: 9.74

Verizon

Score: 8.40

Bud Light

Score: 8.30

Jameson

Score: 7.97

Pacific Northwest Wonderland

Score: 7.48

Brand	Category	Score
MOOG		36.37
Burton Snowboards		35.44
Live Nation		30.68
Ampeg		22.43
Gillette		16.19
Coors		12.84
Barstool Sports		11.65
Ableton		9.74
Verizon		8.40
Bud Light		8.30
Jameson		7.97
Pacific Northwest Wonderland		7.48
Acroyoga		7.22
Bonneville		7.10
Volcom		6.29
Paramount Pictures		6.02
Wilton		5.96
Free People		5.53
Margaritaville		5.06
Carhartt		4.65
ESPN		4.61
Pilsner Urquell		4.58
Taco Bell		4.45
Showtime		4.29
Cadillac		4.24
Spotify Music		4.16
Hurley		4.15
NHL		4.13
Kickstarter		3.97
Comedy Central		3.87
Busch		3.60
Billabong		3.49
Budweiser		3.38
Gatorade		3.33
Monster Beverage		3.30
SoundCloud		3.25
Columbia Pictures		3.14
Subaru		3.09
Airbnb		2.95
Nickelodeon		2.95
Lollapalooza		2.79
Chipotle Mexican Grill		2.65
Beats Electronics		2.62
NFL		2.60
Mulberry		2.55
Coachella		2.52
Emporium		2.48
The North Face		2.47
Activision Blizzard		2.41
NBC		2.41

Official Profiles

Artist: Mihali

Date Range: 2025-12-07 → 2025-12-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2025-12-08 03:00 UTC	Mihali	Thunderbird Cafe'	Pittsburgh, United States	etix.prf.hn
2025-12-12 03:00 UTC	Dale and the ZDubs	Aura	Portland, United States	ticketmaster.evyy.net ticketmaster.evyy.net mihalimusic.com ticketmaster.evyy.net songkick.com songkick.com ticketmaster.evyy.net
2025-12-13 03:00 UTC	Mihali, Dale and the ZDubs	Higher Ground	South Burlington, United States	prod-nts-api.seeticketsusa.us wl.eventim.us songkick.com
2025-12-15 03:00 UTC	Mihali	Infinity Music Hall	Hartford, United States	infinityhall.com
2026-02-08 03:00 UTC	Jam Cruise 2026	MSC Divina	Miami, United States	—