Miguel Migs

Miguel Migs — pop artist from US.

Miguel Migs, hailing from Northern California, draws inspiration from his parents' eclectic music collection spanning classic rock, blues, funk, soul, and…

Influence: 55.43% Fanbase: 33.95% Trending: 66.16% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 201.73% • Very Strong

As of 2025-09-08

26,406

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 09:52:32 UTC

Genres

popnu discor&b, funk & soulindie soulelectronicdancedeep housedisco housevocal housefunky housesoulful houseelectronic

Biography

Miguel Migs, hailing from Northern California, draws inspiration from his parents' eclectic music collection spanning classic rock, blues, funk, soul, and reggae. This diverse upbringing influences his distinct musical style, where he seamlessly blends various genres into his own unique sound. Emerging from the deep house underground scene of the 90s, Migs transcends genre boundaries with his artistry, rooted in his early experiences playing in Dub/Reggae bands and his deep connection to soulful Deep House music. His foray into electronic dance music production in the mid-90s led to a prolific career with releases and remixes on top indie dance labels, solidifying his reputation among global dance music aficionados. As Petalpusher, he also made his mark on the renowned Naked Music platform with original productions, remixes, and compilations.

Top Brand Affinities

Report Date: 2025-09-08

Miguel Migs builds repeat engagement among 35-44 & 25-34 audiences throughout UNITED STATES, UNITED KINGDOM, SOUTH AFRICA. With a heavily male (70%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Instagram (2,108 avg likes per post), while Instagram provides social proof in comments and saves. Affinities with Mixcloud, Pioneer, MOOG point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Miguel Migs score 7.98% — Very Strong bucket.

Brand: MixcloudBrand: PioneerBrand: MOOG

Followers:26,406

Engagements:2,108

Rate:8.0%

Posts:307

Avg Likes:2,108

Avg Comments:111

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 26,406 · Engagements 2,108 · Rate 8.0% Posts 307 · Views 0 · Avg Likes 2,108 · Avg Comments 111 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	35-44: 41% 25-34: 33% 45-64: 20% 18-24: 6%	Largest: 35-44 (41%); next: 25-34 (33%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	UNITED STATES (46%) UNITED KINGDOM (7%) SOUTH AFRICA (6%) ITALY (5%) BRAZIL (3%)	Top regions: UNITED STATES (46%), UNITED KINGDOM (7%), SOUTH AFRICA (6%)
Platform Engagement	Instagram: 2,108 avg likes/post	best engagement: Instagram 2,108 avg likes

Top Brand Affinities

Mixcloud

Score: 201.73

Pioneer

Score: 104.00

MOOG

Score: 50.62

Ableton

Score: 45.00

Akai

Score: 35.22

MRV

Score: 34.00

Sennheiser

Score: 22.51

Trancefamily

Score: 20.70

Amazon Music

Score: 20.20

SoundCloud

Score: 16.88

Pro Tools

Score: 12.67

Beats Electronics

Score: 10.36

Brand	Category	Score
Mixcloud		201.73
Pioneer		104.00
MOOG		50.62
Ableton		45.00
Akai		35.22
MRV		34.00
Sennheiser		22.51
Trancefamily		20.70
Amazon Music		20.20
SoundCloud		16.88
Pro Tools		12.67
Beats Electronics		10.36
Benihana		8.99
The Ritz-Carlton		8.03
Tomorrowland		7.63
Spotify Music		7.20
Coachella		6.90
American Airlines		5.83
Bose		5.73
Four Seasons		5.71
KARL LAGERFELD		5.66
iHeartRadio Music Awards		4.31
Summit Entertainment		4.21
TOM FORD		4.01
Paramount Pictures		3.90
Bacardi		3.87
NORDSTROM		3.51
Campari		3.49
Hennessy		3.46
Uber		3.36
Stüssy		3.08
MTV		3.05
NBC		2.96
Garnier		2.94
Los Angeles Lakers		2.91
Martini		2.88
ESPN		2.85
Aperol		2.67
Columbia Pictures		2.65
Heineken		2.64
Carhartt		2.57
Matrix		2.57
Red Bull		2.53
Showtime		2.53
NFL		2.52
Marc Jacobs		2.49
Budweiser		2.41
Sneakerhead		2.41
Bellagio		2.40
Warner Bros		2.33