Miguel Mateos

Miguel Mateos — pop artist from AR.

Con más de 35 años de carrera, más de 5 millones de discos vendidos y 7000 shows, Miguel Mateos es un pionero del rock en español. Actualmente, presenta su…

Influence: 56.74% Fanbase: 36.95% Trending: 66.64% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 37.01% • Very Strong

As of 2025-09-08

309,671

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:30:42 UTC

Genres

poplatin arena poprocklatin rockrock en espanolrockfunk rockalternativelatin alternativeindie rocklatinlatin

Biography

Con más de 35 años de carrera, más de 5 millones de discos vendidos y 7000 shows, Miguel Mateos es un pionero del rock en español. Actualmente, presenta su disco "Miguel Mateos Sinfónico", grabado en el Teatro Colón de Buenos Aires en febrero de 2022, fusionando la orquesta sinfónica con el pulso del rock.

Top Brand Affinities

Report Date: 2025-09-08

Miguel Mateos engages 25-34 & 35-44 audiences with repeatable results in ARGENTINA, MEXICO, PERU. The fan base skews heavily male (73%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (1,644 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Movistar, Ampeg, Amazon Music, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Miguel Mateos score 0.33% — Low bucket.

Brand: MovistarBrand: AmpegBrand: Amazon Music

Followers:309,671

Engagements:1,013

Rate:0.3%

Posts:1,752

Avg Likes:986

Avg Comments:46

Avg Views:1,644

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 309,671 · Engagements 1,013 · Rate 0.3% Posts 1,752 · Views 1,644 · Avg Likes 986 · Avg Comments 46 · Avg Views 1,644	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 37% 35-44: 27% 18-24: 22% 45-64: 13%	Largest: 25-34 (37%); next: 35-44 (27%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	ARGENTINA (29%) MEXICO (16%) PERU (16%) COLOMBIA (9%) CHILE (6%)	Top regions: ARGENTINA (29%), MEXICO (16%), PERU (16%)
Platform Engagement	Instagram: 764 avg likes/post · Youtube: 1,644 avg views/post	Best reach: Youtube 1,644 avg views; best engagement: Instagram 764 avg likes

Top Brand Affinities

Movistar

Score: 37.01

Ampeg

Score: 24.10

Amazon Music

Score: 14.43

Cafecito

Score: 13.46

Sandro

Score: 11.44

LATAM

Score: 9.76

Pro Tools

Score: 9.10

Sennheiser

Score: 8.76

Lollapalooza

Score: 7.39

Ableton

Score: 6.46

DeLorean Motor Company

Score: 6.35

Pioneer

Score: 5.92

Brand	Category	Score
Movistar		37.01
Ampeg		24.10
Amazon Music		14.43
Cafecito		13.46
Sandro		11.44
LATAM		9.76
Pro Tools		9.10
Sennheiser		8.76
Lollapalooza		7.39
Ableton		6.46
DeLorean Motor Company		6.35
Pioneer		5.92
Riachuelo		5.88
Spotify Music		5.86
Suavecito		5.61
VidaSana		5.52
MTV		4.26
Columbia Pictures		3.52
Campari		3.35
Guess		3.09
musical.ly		2.90
Renault		2.74
Jack Daniels		2.61
Pepsi		2.37
Hot Wheels		2.35
Peugeot		2.32
Aperol		2.31
Sony		1.98
Yamaha		1.93
Coca-Cola		1.82
FIFA		1.80
Netflix		1.73
Warner Bros		1.67
Star Wars		1.65
Paramount Pictures		1.65
Chevrolet		1.60
Fiat		1.57
Transformers		1.56
Ferrero		1.54
Marvel		1.50
Heineken		1.47
Harley-Davidson		1.42
Lamborghini		1.35
Pixar		1.30
Cadillac		1.28
DC Entertainment		1.22
Huawei		1.16
Nikon		1.13
Coachella		1.13
SoundCloud		1.04