Migrantes

Migrantes — pop artist from AR.

Formed in 2014 by Facundo García and Nicolás Valdi, Migrantes originated in Lincoln, Buenos Aires before moving to Buenos Aires to pursue their musical career.…

Influence: 55.03% Fanbase: 33.91% Trending: 65.59% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

47 Street • 86.07% • Very Strong

As of 2025-09-09

1,656,238

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:30:40 UTC

Genres

popcumbia popasian poplatinlatinreggaetoncumbia

Biography

Formed in 2014 by Facundo García and Nicolás Valdi, Migrantes originated in Lincoln, Buenos Aires before moving to Buenos Aires to pursue their musical career. Their diverse sound blends reggaetón, cumbia, rkt, and pop with elements from other genres, resulting in a fresh and modern sound that has earned them multiple gold and platinum records across Latin America.

Their hit song "Si me tomo una cerveza" has garnered global recognition, with Migrantes gaining acclaim worldwide. "Mercho," their recent collaboration with Lil Cake, has topped charts and received millions of streams, showcasing the band's ongoing success and dedication to creating new music.

Top Brand Affinities

Report Date: 2025-09-09

Migrantes is a clear fit for 18-24 & 25-34 audiences with strength across ARGENTINA, PERU, URUGUAY. The audience is heavily male (58%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (80,100 avg views per post); Tiktok builds the community layer. Affinity data highlights 47 Street, Movistar, Suavecito, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Migrantes score 0.82% — Low bucket.

Brand: 47 StreetBrand: MovistarBrand: Suavecito

Followers:1,656,238

Engagements:13,663

Rate:0.8%

Posts:859

Avg Likes:12,157

Avg Comments:138

Avg Views:92,195

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,656,238 · Engagements 13,663 · Rate 0.8% Posts 859 · Views 92,195 · Avg Likes 12,157 · Avg Comments 138 · Avg Views 92,195	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 25% 13-17: 9% 35-44: 5%	Largest: 18-24 (59%); next: 25-34 (25%)
Gender Split	Female: 42% Male: 58% Non-binary/Other: 0%	Skews male (58%)
Top Countries	ARGENTINA (53%) PERU (11%) URUGUAY (7%) CHILE (6%) ECUADOR (4%)	Top regions: ARGENTINA (53%), PERU (11%), URUGUAY (7%)
Platform Engagement	Instagram: 5,023 avg likes/post · Tiktok: 80,100 avg views/post · Youtube: 12,095 avg views/post	Best reach: Tiktok 80,100 avg views; best engagement: Tiktok 6,730 avg likes

Top Brand Affinities

47 Street

Score: 86.07

Movistar

Score: 14.12

Suavecito

Score: 12.80

Pioneer

Score: 9.77

LATAM

Score: 8.16

Cafecito

Score: 6.16

Riachuelo

Score: 5.99

Lollapalooza

Score: 5.13

Pringles

Score: 4.66

Iberostar Hotels & Resorts

Score: 4.64

Campari

Score: 4.11

VidaSana

Score: 3.72

Brand	Category	Score
47 Street		86.07
Movistar		14.12
Suavecito		12.80
Pioneer		9.77
LATAM		8.16
Cafecito		6.16
Riachuelo		5.99
Lollapalooza		5.13
Pringles		4.66
Iberostar Hotels & Resorts		4.64
Campari		4.11
VidaSana		3.72
Peugeot		2.48
Tomorrowland		2.29
Spotify Music		2.28
MTV		2.19
Tinder		2.10
AMC		1.94
Sprite		1.86
Pandora		1.58
Herbalife		1.50
Fiat		1.48
McLaren		1.25
FIFA		1.22
Lamborghini		1.17
Pepsi		1.13
Honda		1.05
Chevrolet		1.04
Puma		1.03
Xiaomi		1.01
Netflix		0.99
Beats Electronics		0.98
L'Oréal Paris		0.96
Volkswagen		0.89
Sony		0.88
musical.ly		0.86
Yamaha		0.84
Universal		0.84
Ferrari		0.82
Walt Disney		0.78
Levi's		0.74
Tommy Hilfiger		0.72
Marvel		0.72
Vogue		0.71
Adidas		0.66
Polaroid		0.65
Toyota		0.62
McDonald's		0.62
Coca-Cola		0.59
Nissan		0.56