Migos
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
14,205,981
Social Media Followers
11:25:27
Hours Airplay
Scores
Biography
In subsequent years, Migos continued to rise in prominence with releases such as "No Label II" in 2014 and their debut album "Yung Rich Nation" in 2015. Their viral hit "Look at My Dab" and the dabbing trend further solidified their influence in the music scene. The trio achieved mainstream success with the number one Billboard Hot 100 hit "Bad & Boujee" in 2017, coinciding with the release of their album "C U L T U R E." Their follow-up album, "Culture II," arrived in 2018, showcasing collaborations with notable artists and producers.
Migos connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, FRANCE. With a heavily male (67%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 13,472,052 avg views per post; Youtube adds dependable engagement depth. Overlap with leading lifestyle names highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Migos moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 14,205,981 · Engagements 27,769 · Rate 0.2% Posts 229 · Views 13,654,302 · Avg Likes 210,986 · Avg Comments 1,445 · Avg Views 13,654,302 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 30% 13-17: 7% 35-44: 5% |
Largest: 18-24 (56%); next: 25-34 (30%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (35%) BRAZIL (9%) FRANCE (4%) UNITED KINGDOM (3%) KENYA (2%) |
Top regions: UNITED STATES (35%), BRAZIL (9%), FRANCE (4%) |
| Platform Engagement | Tiktok: 182,250 avg views/post · Youtube: 13,472,052 avg views/post | Best reach: Youtube 13,472,052 avg views; best engagement: Youtube 196,886 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
|
Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
|
||
Official Profiles
Login to view Contact
LoginArtist: Migos
The map shows every radio station that aired Migos today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-08)
Total: 21,232,394 — Est. Royalty: $77,424.23
| PLATFORM | TOTAL | ROYALTY ($) | % | |
|---|---|---|---|---|
| [+] |
Spotify |
18,002,976 | 72,011.90 | 93.01% |
| [+] |
Last.fm |
1,734,405 | 3,468.81 | 4.48% |
| [+] |
Pandora |
1,495,013 | 1,943.52 | 2.51% |
| [+] |
Anghami |
0 | 0.00 | 0.00% |
| [+] |
Audiomack |
0 | 0.00 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00 | 0.00% |
| [+] |
Tidal |
0 | 0.00 | 0.00% |
| [+] |
Yandex |
0 | 0.00 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00 | 0.00% |
Radio Spins (2025-09-10)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-09-09)
| Platform | % |
|---|---|
| No data. | |
Artist Performace Report
Streams: 171,689,846 ? 21,232,394 (-87.63%)
Estimate Royalties: $828,714.82 ? $77,424.23 (-751,290.59) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
| Platform | Latest |
|---|
Popularity Change (%)
| Platform | 2025-09-06 | 2025-09-07 | Change |
|---|---|---|---|
| Spotify | 77.00% | 77.00% | +0.00% |
| Tidal | 86.00% | 86.00% | +0.00% |
Streaming Audience Growth
| Platform | 2025-09-07 | 2025-09-08 | Change |
|---|---|---|---|
| Audiomack | 150,236,449 | 0 | -150,236,449 |
| Lastfm | 1,733,759 | 1,734,405 | +646 |
| Pandora | 1,493,531 | 1,495,013 | +1,482 |
| Spotify | 18,002,976 | 18,002,976 | +0 |
| Yandex | 223,131 | 0 | -223,131 |
Radio Airplay Change (min)
| Song | 2025-09-07 | 2025-09-08 | Change |
|---|---|---|---|
| Fight Night | 0.00 | 3.50 | +3.50 |
| Bad and Boujee (feat. Lil Uzi Vert & Dosseh) [Remix] | 0.00 | 1.98 | +1.98 |
| Bad & Boujee | 44.87 | 25.72 | -19.15 |
| Slide | 66.57 | 20.35 | -46.22 |
| I Get the Bag | 20.37 | 6.22 | -14.15 |
| Bon appétit | 6.80 | 3.67 | -3.13 |
| T-Shirt | 16.68 | 11.58 | -5.10 |
| Supastars | 0.00 | 4.78 | +4.78 |
| Versace [Remix] | 3.15 | 3.93 | +0.78 |
| MotorSport | 23.50 | 22.63 | -0.87 |
Streams & Royalties
| Metric | 2025-09-07 | 2025-09-08 | Change |
|---|---|---|---|
| Streams | 171,689,846 | 21,232,394 | -150,457,452 |
| Royalties | $828,714.82 | $77,424.23 | -751,290.59 |
