Mig

Mig

Country: PL

Influence: 49.33% Fanbase: 27.02% Trending: 60.49% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Rossmann • 34.90% • Very Strong

As of 2025-09-09

520,251

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:34:58 UTC

Genres

hip-hop & raphip-hop/rapelectronicdanceeuropeandisco polo

Biography

Sibling band Mig, comprised of Dorota, Marek, Krzysiek, and Sławek Gwiazdowski, made their debut in 2000 with the hit song "Czy to prawda" (Co Ty mi dasz). Over the years, they consistently produced original tracks, incorporating live instruments like the saxophone, with lead vocalist Marek typically serving as the songwriter. Their 2009 album "Wróć do mnie" featured the track "Jej dotyk," which was voted the Hit of the Summer 2012 at the National Festival in Kobylnica.

Since then, Mig has continued to achieve more success. In 2015, they won the National Polo Hit Festival in Szczecinek with the song "Wymarzona," which also became the title track of their album released that year. The track garnered nearly 120 million views on YouTube, firmly establishing itself in the history of disco polo music. Hits like "Miód malina," "Nie ma mocnych na Mariolę," "Słodka wariatka," "Ona jedyna," and "Będę przy Tobie" have disrupted the music market, earning the band gold, platinum, and diamond records. They remain active on the concert circuit, performing at prestigious venues in Poland and abroad, connecting with their devoted fan base around the world.

Mig Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Mig reliably reaches 18-24 & 25-34 audiences in POLAND, GERMANY, UNITED KINGDOM. The base is heavily male (63%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (351,696 avg views per post); Youtube layers on depth and replies. The audience sits near Rossmann, Golden Rose, Ballantine's, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Mig score 0.57%Low bucket.
Brand: RossmannBrand: Golden RoseBrand: Ballantine's
Followers:520,251
Engagements:2,982
Rate:0.6%
Posts:446
Views:351,696
Avg Likes:2,852
Avg Comments:137
Avg Views:351,696

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 520,251 · Engagements 2,982 · Rate 0.6%
Posts 446 · Views 351,696 · Avg Likes 2,852 · Avg Comments 137 · Avg Views 351,696
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 48%
25-34: 30%
35-44: 11%
13-17: 6%
Largest: 18-24 (48%); next: 25-34 (30%)
Gender Split Female: 37%
Male: 63%
Non-binary/Other: 0%
Skews male (63%)
Top Countries POLAND (88%)
GERMANY (2%)
UNITED KINGDOM (2%)
UNITED STATES (1%)
UKRAINE (1%)
Top regions: POLAND (88%), GERMANY (2%), UNITED KINGDOM (2%)
Platform Engagement Instagram: 348 avg likes/post · Youtube: 351,696 avg views/post Best reach: Youtube 351,696 avg views; best engagement: Youtube 2,504 avg likes

Top Brand Affinities

Rossmann
Score: 34.90
Golden Rose
Score: 20.70
Ballantine's
Score: 17.62
Subaru
Score: 15.03
Rimmel London
Score: 12.64
Opel
Score: 8.34
Lidl
Score: 6.73
Emporio Armani
Score: 6.51
Scania
Score: 6.46
Ryanair
Score: 4.72
Martini
Score: 4.04
Hugo Boss
Score: 4.04
Brand Category Score
Rossmann 34.90
Golden Rose 20.70
Ballantine's 17.62
Subaru 15.03
Rimmel London 12.64
Opel 8.34
Lidl 6.73
Emporio Armani 6.51
Scania 6.46
Ryanair 4.72
Martini 4.04
Hugo Boss 4.04
Estee Lauder 3.73
Stradivarius 3.55
Aperol 3.42
Fiat 3.42
Skoda 3.36
Guess 3.36
Daniel Wellington 3.35
Avon 3.12
Pull&Bear 3.10
Audi 3.08
Calvin Klein 2.95
New Balance 2.94
Jack Daniels 2.94
Tommy Hilfiger 2.79
Fila 2.63
Lancôme 2.39
Coca-Cola 2.34
Armani 2.18
Peugeot 2.16
Victoria's Secret 2.11
Huawei 2.05
Lacoste 2.02
Bershka 1.98
BMW 1.94
Levi's 1.94
Volkswagen 1.90
Ferrero 1.89
Michael Kors 1.87
Mercedes-Benz 1.79
Oriflame 1.78
Primark 1.77
Volvo 1.76
Ray-Ban 1.68
Sephora 1.68
H&M 1.63
Adidas 1.61
Renault 1.60
L'Oréal Paris 1.58

Official Profiles

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Artist: Mig

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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