Midnight Juggernauts
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
12,457
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 12:15:29 UTC
Genres
Biography
Midnight Juggernauts, the Australian electro-pop synth rock group, established themselves in the music scene with their debut album, Dystopia, in 2007. The trio, comprised of Vincent Juggernaut, Andy Juggernaut, and drummer Thunderfist, gained popularity through remixes for various artists and received acclaim from Justice, leading to increased exposure and international tours. Their second album, The Crystal Axis, released in 2010, showcased their evolving sound and solidified their presence in the global music scene, marking a successful milestone in their career.
Midnight Juggernauts speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, AUSTRALIA, MEXICO. Composition is heavily male (73%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (40,138 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near MOOG, Virgin Australia, Mixcloud, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,457 · Engagements 739 · Rate 5.9% Posts 85 · Views 40,138 · Avg Likes 714 · Avg Comments 32 · Avg Views 40,138 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 47% 18-24: 32% 35-44: 15% 45-64: 3% |
Largest: 25-34 (47%); next: 18-24 (32%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
UNITED STATES (20%) AUSTRALIA (9%) MEXICO (9%) BRAZIL (7%) COLOMBIA (5%) |
Top regions: UNITED STATES (20%), AUSTRALIA (9%), MEXICO (9%) |
| Platform Engagement | Instagram: 305 avg likes/post · Youtube: 40,138 avg views/post | Best reach: Youtube 40,138 avg views; best engagement: Youtube 409 avg likes |
Top Brand Affinities
MOOG
Virgin Australia
Mixcloud
Akai
Ableton
Qantas
DeLorean Motor Company
Vegemite
Accor Hotels
Acne Studios
A.P.C.
Stella McCartney
| Brand | Category | Score |
|---|---|---|
| MOOG | 66.51 | |
| Virgin Australia | 35.51 | |
| Mixcloud | 26.00 | |
| Akai | 24.89 | |
| Ableton | 23.78 | |
| Qantas | 18.69 | |
| DeLorean Motor Company | 16.02 | |
| Vegemite | 15.39 | |
| Accor Hotels | 15.10 | |
| Acne Studios | 12.58 | |
| A.P.C. | 10.53 | |
| Stella McCartney | 9.55 | |
| Pro Tools | 9.32 | |
| Tate Modern | 8.83 | |
| Loewe | 7.26 | |
| Atmos | 7.15 | |
| Lollapalooza | 6.94 | |
| Pioneer | 6.93 | |
| Maison Margiela | 6.82 | |
| Coachella | 6.72 | |
| BALMAIN | 6.70 | |
| Jagermeister | 6.46 | |
| SoundCloud | 6.44 | |
| JACQUEMUS | 6.43 | |
| MISSGUIDED | 6.22 | |
| KARL LAGERFELD | 5.83 | |
| Miu Miu | 5.64 | |
| Alexander McQueen | 5.59 | |
| Spotify Music | 5.45 | |
| Kodak | 5.34 | |
| Sega | 5.21 | |
| Free People | 4.90 | |
| Emporium | 4.82 | |
| Hermès | 4.76 | |
| Kmart | 4.68 | |
| Movistar | 4.56 | |
| Oculus | 4.51 | |
| Pull&Bear | 4.47 | |
| Dr. Martens | 4.36 | |
| Harrods | 4.32 | |
| Paramount Pictures | 4.28 | |
| Aperol | 4.16 | |
| ASOS | 4.16 | |
| Gatorade | 3.99 | |
| Olympus | 3.81 | |
| MTV | 3.81 | |
| Smirnoff | 3.78 | |
| Tinder | 3.76 | |
| Warner Bros | 3.74 | |
| Beats Electronics | 3.74 |
Official Profiles
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LoginArtist: Midnight Juggernauts
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Top 10 Songs Played Today
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Total Streams (2025-09-27)
Total: 110,231
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















