Mick Flannery

Mick Flannery — pop artist from IE.

Mick Flannery, a highly acclaimed Irish singer-songwriter with eight studio albums, three of which have topped the charts in Ireland, released his latest…

Influence: 50.05% Fanbase: 24.01% Trending: 63.06% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Arnotts • 90.36% • Very Strong

As of 2025-09-08

29,076

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:15:58 UTC

Genres

popcork indierockirish rockrockpop rockfolk rockfolk & traditionalsinger/songwriterirish singer-songwriter

Biography

Mick Flannery, a highly acclaimed Irish singer-songwriter with eight studio albums, three of which have topped the charts in Ireland, released his latest album, "Goodtime Charlie," in September 2023 in partnership with Oh Boy Records, becoming the label's first international artist. Known for his poignant and introspective songwriting, Mick's music delves into the complexities of the human experience, blending humor and emotional depth in his captivating live performances that take audiences on a journey of heartbreak and joy.

With a reputation as one of Ireland's hardest-working musicians, Mick Flannery has garnered international recognition in recent years through extensive touring, captivating audiences with his authentic storytelling and engaging stage presence. As his popularity continues to grow beyond Ireland, Mick's unique blend of introspective lyrics and soulful melodies has solidified his status as a celebrated artist on the global music scene.

Top Brand Affinities

Report Date: 2025-09-08

Mick Flannery cuts through with 25-34 & 35-44 audiences and consistency across IRELAND, UNITED STATES, UNITED KINGDOM. A heavily male (63%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 941 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Arnotts, Guinness, Jameson, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mick Flannery score 1.48% — Moderate bucket.

Brand: ArnottsBrand: GuinnessBrand: Jameson

Followers:29,076

Engagements:430

Rate:1.5%

Posts:1,111

Avg Likes:427

Avg Comments:12

Avg Views:941

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 29,076 · Engagements 430 · Rate 1.5% Posts 1,111 · Views 941 · Avg Likes 427 · Avg Comments 12 · Avg Views 941	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 35% 35-44: 24% 45-64: 20% 18-24: 19%	Largest: 25-34 (35%); next: 35-44 (24%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	IRELAND (54%) UNITED STATES (14%) UNITED KINGDOM (10%) FRANCE (4%) CANADA (4%)	Top regions: IRELAND (54%), UNITED STATES (14%), UNITED KINGDOM (10%)
Platform Engagement	Instagram: 384 avg likes/post · Youtube: 941 avg views/post	Best reach: Youtube 941 avg views; best engagement: Instagram 384 avg likes

Top Brand Affinities

Arnotts

Score: 90.36

Guinness

Score: 24.30

Jameson

Score: 20.49

Carlsberg

Score: 16.02

Ryanair

Score: 13.35

River Island

Score: 12.22

Sennheiser

Score: 8.91

Amazon Music

Score: 7.63

Pro Tools

Score: 7.52

Spotify Music

Score: 6.90

Wilton

Score: 6.82

Hurley

Score: 6.67

Brand	Category	Score
Arnotts		90.36
Guinness		24.30
Jameson		20.49
Carlsberg		16.02
Ryanair		13.35
River Island		12.22
Sennheiser		8.91
Amazon Music		7.63
Pro Tools		7.52
Spotify Music		6.90
Wilton		6.82
Hurley		6.67
Tate Modern		6.54
Tesco		6.48
Kickstarter		6.04
Showtime		5.95
Baileys		5.54
New Line Cinema		5.33
Hennessy		4.60
ALDI		4.24
Primark		4.06
Cadbury		4.02
BBC		3.76
Pixar		3.69
Heineken		3.68
Nespresso		3.67
Tinder		3.26
Geocaching		3.24
Emporium		3.23
Sunnies Studios		2.97
Paramount Pictures		2.91
NBC		2.82
Aperol		2.82
Airbnb		2.80
Columbia Pictures		2.76
HBO		2.70
ASOS		2.56
Polaroid		2.48
Topshop		2.47
SoundCloud		2.29
Levi's		2.21
Lush		2.20
MTV		2.17
Lollapalooza		2.14
The Olympic Games		2.01
Warner Bros		1.88
Urban Decay Cosmetics		1.83
Kodak		1.82
Beats Electronics		1.81
Lego		1.80