Michael Gerow

Michael Gerow — pop artist from US.

Michael Gerow, a 19-year-old singer-songwriter and producer from Indiana, signed with APG at the age of 16. Known for his soft-pop/R&B style, he pens relatable…

Influence: 49.77% Fanbase: 22.81% Trending: 63.26% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 12.19% • Very Strong

As of 2025-09-10

2,829,834

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 20:53:24 UTC

Genres

poppopr&b, funk & soulr&b/soul

Biography

Michael Gerow, a 19-year-old singer-songwriter and producer from Indiana, signed with APG at the age of 16. Known for his soft-pop/R&B style, he pens relatable songs that resonate with listeners. His music captures shared life experiences, fostering a strong connection with fans as he continues to make his mark in the industry.

Top Brand Affinities

Report Date: 2025-09-10

Michael Gerow commands interest from 18-24 & 25-34 audiences in UNITED STATES, SOUTH KOREA, INDONESIA. With a heavily female (58%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (25,600 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Amazon Music, Busch, NBC points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Michael Gerow score 0.30% — Low bucket.

Brand: Amazon MusicBrand: BuschBrand: NBC

Followers:2,829,834

Engagements:8,502

Rate:0.3%

Posts:567

Avg Likes:8,274

Avg Comments:131

Avg Views:39,121

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,829,834 · Engagements 8,502 · Rate 0.3% Posts 567 · Views 39,121 · Avg Likes 8,274 · Avg Comments 131 · Avg Views 39,121	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 54% 25-34: 29% 13-17: 9% 35-44: 6%	Largest: 18-24 (54%); next: 25-34 (29%)
Gender Split	Female: 58% Male: 42% Non-binary/Other: 0%	Skews female (58%)
Top Countries	UNITED STATES (23%) SOUTH KOREA (8%) INDONESIA (7%) PHILIPPINES (7%) BRAZIL (5%)	Top regions: UNITED STATES (23%), SOUTH KOREA (8%), INDONESIA (7%)
Platform Engagement	Instagram: 6,017 avg likes/post · Tiktok: 25,600 avg views/post · Youtube: 13,521 avg views/post	Best reach: Tiktok 25,600 avg views; best engagement: Instagram 6,017 avg likes

Top Brand Affinities

Amazon Music

Score: 12.19

Busch

Score: 10.10

NBC

Score: 6.41

American Eagle

Score: 5.96

Chick-fil-A

Score: 5.47

Verizon

Score: 5.19

Ableton

Score: 5.05

Timberland

Score: 5.02

iHeartRadio Music Awards

Score: 4.61

Lollapalooza

Score: 4.52

Margaritaville

Score: 4.05

Spotify Music

Score: 3.89

Brand	Category	Score
Amazon Music		12.19
Busch		10.10
NBC		6.41
American Eagle		5.96
Chick-fil-A		5.47
Verizon		5.19
Ableton		5.05
Timberland		5.02
iHeartRadio Music Awards		4.61
Lollapalooza		4.52
Margaritaville		4.05
Spotify Music		3.89
MTV		3.26
Urban Outfitters		3.20
Target		3.13
Coachella		3.05
SoundCloud		2.99
Walmart		2.89
shein		2.69
Chrysler		2.51
Kodak		2.47
Dr. Martens		2.47
CBS		2.41
Beats Electronics		2.32
Nickelodeon		2.27
Paramount Pictures		2.25
Hollister Co		2.23
Fujifilm		2.21
SheInside		2.16
CBS Television Studios		2.11
Victoria's Secret		2.08
Chipotle Mexican Grill		1.83
Tomorrowland		1.82
WWE		1.79
Showtime		1.78
Forever 21		1.75
Pixar		1.74
Walt Disney		1.72
H&M		1.67
Warner Bros		1.67
Los Angeles Lakers		1.65
Balenciaga		1.65
Polaroid		1.63
Converse		1.55
Yves Saint Laurent		1.55
Vogue		1.54
Tarte Cosmetics		1.53
New Balance		1.49
Polo Ralph Lauren		1.48
NFL		1.47