Mercyful Fate

Mercyful Fate — rock artist from DK.

Mercyful Fate, a Danish band led by vocalist King Diamond, gained a devoted following for their Gothic-themed lyrics and Diamond's impressive vocal range.…

Influence: 56.45% Fanbase: 38.22% Trending: 65.57% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 37.16% • Very Strong

As of 2025-09-08

132,034

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 14:40:20 UTC

Genres

rockrockalbum rockhard rockmetalmetaldoom metaldeath metalthrash metaldanish metalheavy metal

Biography

Mercyful Fate, a Danish band led by vocalist King Diamond, gained a devoted following for their Gothic-themed lyrics and Diamond's impressive vocal range. Despite early success, the group disbanded after disagreements over their musical direction. In 1993, they reunited with a slightly altered lineup and continued to please fans with new releases, including In the Shadows and Time, featuring new members Sharlee D'Angelo and Mike Wead. The band underwent further changes over the years, with various members coming and going, but persevered with albums like Dead Again and 9, showcasing their enduring appeal in the metal scene.

Top Brand Affinities

Report Date: 2025-09-08

Mercyful Fate commands interest from 25-34 & 35-44 audiences in UNITED STATES, BRAZIL, NIGERIA. With a heavily male (91%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (52,971 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Ampeg, Live Nation, Metal Gear Solid points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mercyful Fate score 6.75% — Very Strong bucket.

Brand: AmpegBrand: Live NationBrand: Metal Gear Solid

Followers:132,034

Engagements:8,918

Rate:6.8%

Posts:337

Avg Likes:8,856

Avg Comments:136

Avg Views:52,971

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 132,034 · Engagements 8,918 · Rate 6.8% Posts 337 · Views 52,971 · Avg Likes 8,856 · Avg Comments 136 · Avg Views 52,971	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 35-44: 28% 18-24: 18% 45-64: 12%	Largest: 25-34 (40%); next: 35-44 (28%)
Gender Split	Female: 9% Male: 91% Non-binary/Other: 0%	Skews male (91%)
Top Countries	UNITED STATES (28%) BRAZIL (15%) NIGERIA (8%) POLAND (5%) CANADA (3%)	Top regions: UNITED STATES (28%), BRAZIL (15%), NIGERIA (8%)
Platform Engagement	Instagram: 7,428 avg likes/post · Tiktok: 0 avg views/post · Youtube: 52,971 avg views/post	Best reach: Youtube 52,971 avg views; best engagement: Instagram 7,428 avg likes

Top Brand Affinities

Ampeg

Score: 37.16

Live Nation

Score: 25.21

Metal Gear Solid

Score: 12.78

Lucasfilm

Score: 10.75

Pro Tools

Score: 9.30

Mortal Kombat

Score: 9.29

Capcom

Score: 8.66

Movistar

Score: 8.61

Sega

Score: 8.32

Resident Evil

Score: 7.97

The Last of Us

Score: 7.48

Pilsner Urquell

Score: 7.47

Brand	Category	Score
Ampeg		37.16
Live Nation		25.21
Metal Gear Solid		12.78
Lucasfilm		10.75
Pro Tools		9.30
Mortal Kombat		9.29
Capcom		8.66
Movistar		8.61
Sega		8.32
Resident Evil		7.97
The Last of Us		7.48
Pilsner Urquell		7.47
Diablo		7.11
Jagermeister		7.09
Hasbro		6.76
Jack Daniels		6.18
MATTEL		6.00
Kickstarter		5.61
God of War		5.60
The Witcher		5.58
Paco Rabanne		5.50
Spotify Music		4.99
Comedy Central		4.98
Bandai Namco		4.72
Fallout		4.17
Warner Bros		4.04
Columbia Pictures		3.93
MTV		3.90
Budweiser		3.88
Heineken		3.79
Paramount Pictures		3.68
Star Wars		3.65
Final Fantasy		3.62
Nintendo		3.50
Lollapalooza		3.42
WWE		3.41
NHL		3.29
Harley-Davidson		3.12
Transformers		3.07
Guinness		3.00
Monster Beverage		2.93
Dr. Martens		2.73
Activision Blizzard		2.67
Nickelodeon		2.54
Hot Wheels		2.47
Chrysler		2.45
PlayStation		2.33
DC Entertainment		2.27
Ubisoft		2.24
AMC		2.17