Melé

Melé — electronic artist from GB.

Renowned for his dynamic and eclectic sound, Melé (Krissy Peers) has established himself as a respected selector, producer, and label owner. His music blends…

Influence: 53.19% Fanbase: 31.36% Trending: 64.11% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 131.36% • Very Strong

As of 2025-09-09

72,903

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:42:46 UTC

Genres

electronicelectronicdanceuk housefuture garagehousetech house

Biography

Renowned for his dynamic and eclectic sound, Melé (Krissy Peers) has established himself as a respected selector, producer, and label owner. His music blends world music-influenced house, transatlantic hip hop, UK sounds, and classic Chicago grooves, garnering him widespread acclaim over the past decade. Melé's impressive discography includes hits like 'The Panther', 'L1 Via Detroit', and 'Groove La Afrika', each amassing hundreds of thousands of streams.

In addition to headlining major events like EDC Vegas and EDC Mexico, Melé has expanded his Club Bad brand into a fashion line and record label, maintaining a commitment to excellence across all endeavors. Notably, Melé contributed to Diplo's Grammy-nominated self-titled album in 2022, solidifying his status as one of the leading UK artists of his generation.

Top Brand Affinities

Report Date: 2025-09-09

Melé reaches 25-34 & 18-24 audiences concentrated in COLOMBIA, UNITED KINGDOM, FRANCE. The demographic tilt is heavily male (88%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 9,652 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Mixcloud, Pioneer, Ableton suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Melé score 1.64% — Moderate bucket.

Brand: MixcloudBrand: PioneerBrand: Ableton

Followers:72,903

Engagements:1,195

Rate:1.6%

Posts:2,643

Avg Likes:1,179

Avg Comments:50

Avg Views:10,373

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 72,903 · Engagements 1,195 · Rate 1.6% Posts 2,643 · Views 10,373 · Avg Likes 1,179 · Avg Comments 50 · Avg Views 10,373	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 39% 35-44: 11% 45-64: 3%	Largest: 25-34 (44%); next: 18-24 (39%)
Gender Split	Female: 12% Male: 88% Non-binary/Other: 0%	Skews male (88%)
Top Countries	COLOMBIA (9%) UNITED KINGDOM (8%) FRANCE (7%) UNITED STATES (6%) MEXICO (5%)	Top regions: COLOMBIA (9%), UNITED KINGDOM (8%), FRANCE (7%)
Platform Engagement	Instagram: 944 avg likes/post · Tiktok: 721 avg views/post · Youtube: 9,652 avg views/post	Best reach: Youtube 9,652 avg views; best engagement: Instagram 944 avg likes

Top Brand Affinities

Mixcloud

Score: 131.36

Pioneer

Score: 92.65

Ableton

Score: 60.08

MOOG

Score: 40.01

SoundCloud

Score: 24.27

Sennheiser

Score: 22.55

Akai

Score: 21.06

Trancefamily

Score: 20.13

SUSHISAMBA

Score: 19.70

Vauxhall

Score: 18.91

Tomorrowland

Score: 16.12

Amazon Music

Score: 15.68

Brand	Category	Score
Mixcloud		131.36
Pioneer		92.65
Ableton		60.08
MOOG		40.01
SoundCloud		24.27
Sennheiser		22.55
Akai		21.06
Trancefamily		20.13
SUSHISAMBA		19.70
Vauxhall		18.91
Tomorrowland		16.12
Amazon Music		15.68
All Saints		12.16
Stüssy		9.32
Atmos		9.26
Beats Electronics		8.73
Coachella		7.68
Grey Goose		7.44
Spotify Music		7.31
Selfridges		7.30
Carlsberg		6.88
Jagermeister		6.32
Stone Island		6.04
Bacardi		5.86
Guinness		4.66
Aperol		4.65
ASOS		4.38
Carhartt		4.29
Smirnoff		4.13
BBC		3.89
Tesco		3.41
Harrods		3.30
Heineken		3.17
Showtime		3.09
Dr. Martens		3.05
Red Bull		3.04
The North Face		3.00
Hennessy		2.98
Kodak		2.88
Uber		2.81
Lollapalooza		2.72
Sunnies Studios		2.70
Urban Outfitters		2.63
Garnier		2.52
Baileys		2.51
Topshop		2.38
Moschino		2.27
Tinder		2.26
Sneakerhead		2.26
New Balance		2.25