Meghan Trainor

Meghan Trainor — pop artist from US.

Meghan Trainor is a singer, songwriter, and multi-instrumentalist known for her diamond-certified single "All About That Bass" in 2014. She has won a GRAMMY®…

Influence: 78.69% Fanbase: 78.61% Trending: 78.73% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Barbie • 10.15% • Very Strong

As of 2025-09-26

52,285,381

Social Media Followers

As of 2025-09-26

00:00:00

Hours Airplay

2025-12-07 08:46:57 UTC

Genres

popdance poppoppost-teen pophip popmainstream pop

Biography

Meghan Trainor is a singer, songwriter, and multi-instrumentalist known for her diamond-certified single "All About That Bass" in 2014. She has won a GRAMMY® for Best New Artist, achieved multiple multi-platinum singles and albums, and sold out three world tours. In 2020, Trainor released her third album, "Treat Myself," followed by her first Christmas album, "A Very Trainor Christmas." Her fourth album, "Takin’ It Back," was released in 2022, featuring the platinum hit "Made You Look." Trainor joined the judging panel of Australian Idol in 2023 and released her literary debut, "Dear Future Mama." She recently released her sixth album, "Timeless," and is set to embark on a North American tour this fall.

Top Brand Affinities

Report Date: 2025-09-26

Meghan Trainor performs best with fans in the 18-24 range, concentrated in UNITED STATES, BRAZIL, INDIA. Audience composition is heavily female (70%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 1,250,000 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward Barbie, Steve Madden, Coach, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Meghan Trainor is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Meghan Trainor score 0.25% — Low bucket.

Brand: BarbieBrand: Steve MaddenBrand: Coach

Followers:52,285,381

Engagements:131,897

Rate:0.3%

Posts:3,563

Avg Likes:129,751

Avg Comments:982

Avg Views:1,256,968

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 52,285,381 · Engagements 131,897 · Rate 0.3% Posts 3,563 · Views 1,256,968 · Avg Likes 129,751 · Avg Comments 982 · Avg Views 1,256,968	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 24% 13-17: 10% 35-44: 6%	Largest: 18-24 (57%); next: 25-34 (24%)
Gender Split	Female: 70% Male: 30% Non-binary/Other: 0%	Skews female (70%)
Top Countries	UNITED STATES (24%) BRAZIL (11%) INDIA (6%) INDONESIA (6%) PHILIPPINES (6%)	Top regions: UNITED STATES (24%), BRAZIL (11%), INDIA (6%)
Platform Engagement	Instagram: 58,065 avg likes/post · Tiktok: 1,250,000 avg views/post · Youtube: 6,968 avg views/post	Best reach: Tiktok 1,250,000 avg views; best engagement: Tiktok 71,400 avg likes

Top Brand Affinities

Barbie

Score: 10.15

Steve Madden

Score: 6.37

Coach

Score: 4.77

Urban Outfitters

Score: 4.50

Verizon

Score: 4.16

iHeartRadio Music Awards

Score: 4.12

Marc Jacobs

Score: 3.91

American Eagle

Score: 3.91

OLD NAVY

Score: 3.83

Forever 21

Score: 3.68

Taco Bell

Score: 3.65

NBC

Score: 3.38

Brand	Category	Score
Barbie		10.15
Steve Madden		6.37
Coach		4.77
Urban Outfitters		4.50
Verizon		4.16
iHeartRadio Music Awards		4.12
Marc Jacobs		3.91
American Eagle		3.91
OLD NAVY		3.83
Forever 21		3.68
Taco Bell		3.65
NBC		3.38
Lollapalooza		3.28
Coachella		3.22
NARS Cosmetics		3.22
Lululemon Athletica		2.99
Columbia Pictures		2.97
Benefit Cosmetics		2.84
AMC		2.81
Sunnies Studios		2.77
Dr. Martens		2.74
Sephora		2.68
Versace		2.64
Crocs		2.55
Busch		2.52
Tarte Cosmetics		2.51
Kylie Cosmetics		2.46
Nickelodeon		2.44
Too Faced Cosmetics		2.43
Hollister Co		2.43
Chrysler		2.38
Bershka		2.25
Chipotle Mexican Grill		2.23
Bellagio		2.20
Snoopy And The Peanuts Gang		2.16
Primark		2.11
Gymshark		2.08
ASOS		2.00
Calvin Klein		1.99
Victoria's Secret		1.98
Target		1.94
Walmart		1.88
CBS Television Studios		1.86
CBS		1.82
FashionNova		1.80
Fenty beauty		1.79
Levi's		1.68
Pandora		1.65
NFL		1.61
Guess		1.61