Mecano Brand Affinity ranks highest Estrella Galícia at 96.41% . Very Strong. Score DMDB 54.61% | Fanbase 51.34%

Mecano — pop artist from ES.

Mecano, a techno-pop band from Spain, was formed in the early '80s by brothers Nacho and José María Cano, along with singer Ana Torroja. They gained popularity…

Mecano

Established

Country: ES | Artist ID: 11e81bd0-963f-08ba-9274-a0369fe50396

Find Artist

Genres

poppoplatin popspanish poprockrock en espanolspanish pop rocklatinlatin

Influential: 54.61% Fanbase: 51.34% Trending: 56.25%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Estrella Galícia • 96.41% • Very Strong

As of 2025-09-09

220,227

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 54.61% | Fanbase 51.34% | Trending 56.25% | CAREER STAGE: MID_LEVEL

Biography

Mecano, a techno-pop band from Spain, was formed in the early '80s by brothers Nacho and José María Cano, along with singer Ana Torroja. They gained popularity during the Spanish new wave movement, releasing their debut single "Hoy No Me Puedo Levantar" in 1981. The band's success continued with hits like "Me Cuesta Tanto Olvidarte" and "Cruz de Navajas," earning accolades in Spain and Latin America.

After a successful career that included extensive touring and collaborations with other artists, Mecano disbanded in 1991, briefly reuniting in 1998 for a greatest hits album. Despite rumors of a comeback in 2012, the band did not release new music or embark on a world tour.

Report Date: 2025-09-09

Mecano commands interest from 18-24 & 25-34 audiences in MEXICO, SPAIN, COLOMBIA. With a female-leaning (51%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (2,425,871 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with Estrella Galícia, El Corte Ingles, Warner Music points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mecano score 4.56% — Very Strong bucket.

Brand: Estrella GalíciaBrand: El Corte InglesBrand: Warner Music

Followers:220,227

Engagements:10,036

Rate:4.6%

Posts:47

Avg Likes:9,405

Avg Comments:752

Avg Views:2,425,871

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 220,227 · Engagements 10,036 · Rate 4.6% Posts 47 · Views 2,425,871 · Avg Likes 9,405 · Avg Comments 752 · Avg Views 2,425,871	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 33% 35-44: 14% 45-64: 6%	Largest: 18-24 (43%); next: 25-34 (33%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	MEXICO (33%) SPAIN (13%) COLOMBIA (8%) VENEZUELA (6%) CHILE (6%)	Top regions: MEXICO (33%), SPAIN (13%), COLOMBIA (8%)
Platform Engagement	Instagram: 305 avg likes/post · Youtube: 2,425,871 avg views/post	Best reach: Youtube 2,425,871 avg views; best engagement: Youtube 9,100 avg likes

Top Brand Affinities

Estrella Galícia

Score: 96.41

El Corte Ingles

Score: 47.97

Warner Music

Score: 41.82

Aeromexico

Score: 40.23

PLAYMOBIL

Score: 35.80

Fnac

Score: 34.69

Barbie

Score: 15.22

Patek Philippe

Score: 14.17

Movistar

Score: 12.75

Carolina Herrera

Score: 11.09

Cartoon Network

Score: 10.48

Amazon Music

Score: 10.31

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Top Brand Affinities

Brand	Category	Score
Estrella Galícia		96.41
El Corte Ingles		47.97
Warner Music		41.82
Aeromexico		40.23
PLAYMOBIL		35.80
Fnac		34.69
Barbie		15.22
Patek Philippe		14.17
Movistar		12.75
Carolina Herrera		11.09
Cartoon Network		10.48
Amazon Music		10.31
Kerastase		9.23
Snoopy And The Peanuts Gang		8.61
American Airlines		8.51
Daewoo		8.34
Bose		8.29
VidaSana		7.93
Calzedonia		7.77
Pioneer		7.56
MATTEL		7.29
KARL LAGERFELD		7.11
Iberostar Hotels & Resorts		6.91
Nespresso		6.80
Power Rangers		6.05
Resident Evil		5.89
Summit Entertainment		5.87
Cafecito		5.79
eBay		5.52
MTV		5.08
Ferragamo		4.93
Oculus		4.92
Pfizer		4.85
AliExpress		4.60
NBC		4.54
Faber-Castell		4.45
Matrix		4.40
Ferrero		4.37
Leica		4.35
Pull&Bear		3.89
Primark		3.81
Columbia Pictures		3.70
Prismacolor		3.67
Pizza Lover		3.60
Dolce & Gabbana		3.52
Stradivarius		3.49
Kodak		3.42
Moschino		3.28
Versace		3.24
Paramount Pictures		3.21