MC4D
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
385,963
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 12:09:23 UTC
Genres
Biography
MC4D speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, UNITED KINGDOM, CANADA. Composition is heavily male (65%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (20,900 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Barstool Sports, Live Nation, Miller Lite, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 385,963 · Engagements 3,309 · Rate 0.9% Posts 810 · Views 26,214 · Avg Likes 2,940 · Avg Comments 77 · Avg Views 26,214 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 36% 35-44: 12% 45-64: 5% |
Largest: 18-24 (43%); next: 25-34 (36%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
UNITED STATES (55%) UNITED KINGDOM (11%) CANADA (6%) PHILIPPINES (5%) GERMANY (3%) |
Top regions: UNITED STATES (55%), UNITED KINGDOM (11%), CANADA (6%) |
| Platform Engagement | Instagram: 1,529 avg likes/post · Tiktok: 20,900 avg views/post · Youtube: 5,314 avg views/post | Best reach: Tiktok 20,900 avg views; best engagement: Instagram 1,529 avg likes |
Top Brand Affinities
Barstool Sports
Live Nation
Miller Lite
Ariat
Margaritaville
Gillette
Coors
Bud Light
Lululemon Athletica
Pioneer
Crossfit
Busch
| Brand | Category | Score |
|---|---|---|
| Barstool Sports | 35.62 | |
| Live Nation | 21.19 | |
| Miller Lite | 16.93 | |
| Ariat | 14.96 | |
| Margaritaville | 14.41 | |
| Gillette | 13.78 | |
| Coors | 10.94 | |
| Bud Light | 10.42 | |
| Lululemon Athletica | 9.66 | |
| Pioneer | 9.27 | |
| Crossfit | 8.59 | |
| Busch | 8.45 | |
| NHL | 8.31 | |
| Verizon | 8.21 | |
| Delta | 7.50 | |
| ESPN | 7.22 | |
| Free People | 7.15 | |
| Ableton | 6.73 | |
| Steve Madden | 6.57 | |
| Chick-fil-A | 6.52 | |
| The Home Depot | 5.85 | |
| Budweiser | 5.69 | |
| iHeartRadio Music Awards | 5.48 | |
| Lollapalooza | 5.34 | |
| Holden | 4.65 | |
| Heinz | 4.62 | |
| Pacific Northwest Wonderland | 4.57 | |
| Target | 4.42 | |
| The Olympic Games | 4.38 | |
| Anthropologie | 4.37 | |
| Carhartt | 4.10 | |
| Oakley | 4.07 | |
| FedEx | 4.05 | |
| Gatorade | 3.96 | |
| Abercrombie & Fitch | 3.78 | |
| Tomorrowland | 3.74 | |
| Coachella | 3.74 | |
| Hilton | 3.69 | |
| Guinness | 3.63 | |
| NORDSTROM | 3.59 | |
| Taco Bell | 3.52 | |
| American Eagle | 3.46 | |
| Bethesda Softworks | 3.42 | |
| OLD NAVY | 3.40 | |
| Sunnies Studios | 3.39 | |
| SoundCloud | 3.34 | |
| Bacardi | 3.32 | |
| Jeep | 3.18 | |
| NFL | 3.15 | |
| Geocaching | 3.13 |
Official Profiles
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LoginArtist: MC4D
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
