MC Zaquin

MC Zaquin — r&b, funk & soul artist from BR.

At just 17 years old, Isac César, known as Mc Zaquin, made a mark in the world of funk music, quickly becoming a rising star in the Mineiro funk scene. With…

Influence: 54.95% Fanbase: 32.66% Trending: 66.10% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Rommanel • 34.64% • Very Strong

As of 2025-09-08

1,143,149

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 09:52:33 UTC

Genres

r&b, funk & soulfunk cariocafunk bhfunk mtg

Biography

At just 17 years old, Isac César, known as Mc Zaquin, made a mark in the world of funk music, quickly becoming a rising star in the Mineiro funk scene. With hits like "Eu Catuquei," "Replay," "Ô Moça," and "Não Nasceu Pra Namorar," each accumulating millions of views, Zaquin's talent and popularity are undeniable. Starting his musical journey at age 8 in his father's evangelical church, Zaquin transitioned to pursuing a serious music career at 16, joining forces with funk entrepreneur Luan Portilho's SÓ HITS PRODUTORA in late 2018.

Born on August 4, 2001, in Belo Horizonte, Mc Zaquin is now making waves as one of Brazil's most renowned funk artists, expanding his reach beyond borders with a diverse repertoire that includes brega, piseiro, and pop music. With over 200 million views on YouTube and an average of 5.4 million monthly listeners on Spotify, Zaquin's star continues to rise as he pushes the boundaries of funk music and captivates audiences worldwide.

Top Brand Affinities

Report Date: 2025-09-08

MC Zaquin speaks to 18-24 & 25-34 audiences with measurable traction in BRAZIL, PORTUGAL, UNITED STATES. Composition is female-leaning (53%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (4,960 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Rommanel, Ambev, Itaipava, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist MC Zaquin score 4.13% — Very Strong bucket.

Brand: RommanelBrand: AmbevBrand: Itaipava

Followers:1,143,149

Engagements:47,169

Rate:4.1%

Posts:149

Avg Likes:47,155

Avg Comments:383

Avg Views:4,960

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,143,149 · Engagements 47,169 · Rate 4.1% Posts 149 · Views 4,960 · Avg Likes 47,155 · Avg Comments 383 · Avg Views 4,960	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 65% 25-34: 20% 13-17: 10% 35-44: 4%	Largest: 18-24 (65%); next: 25-34 (20%)
Gender Split	Female: 53% Male: 47% Non-binary/Other: 0%	Skews female (53%)
Top Countries	BRAZIL (89%) PORTUGAL (5%) UNITED STATES (1%) ARGENTINA (1%) FRANCE (0%)	Top regions: BRAZIL (89%), PORTUGAL (5%), UNITED STATES (1%)
Platform Engagement	Instagram: 46,886 avg likes/post · Youtube: 4,960 avg views/post	Best reach: Youtube 4,960 avg views; best engagement: Instagram 46,886 avg likes

Top Brand Affinities

Rommanel

Score: 34.64

Ambev

Score: 24.09

Itaipava

Score: 10.41

Lacoste

Score: 10.13

Havaianas

Score: 8.17

Oakley

Score: 7.25

Uber

Score: 6.72

Quiksilver

Score: 6.34

Riachuelo

Score: 6.14

Hurley

Score: 5.80

Moda Praia

Score: 3.48

Barber Shop Connect

Score: 3.37

Brand	Category	Score
Rommanel		34.64
Ambev		24.09
Itaipava		10.41
Lacoste		10.13
Havaianas		8.17
Oakley		7.25
Uber		6.72
Quiksilver		6.34
Riachuelo		6.14
Hurley		5.80
Moda Praia		3.48
Barber Shop Connect		3.37
Mitsubishi		3.00
shein		2.97
Fila		2.69
SheInside		2.54
Boeing		2.40
Carrefour		2.36
Grand Theft Auto		2.22
Budweiser		2.17
Rolex		1.83
Honda		1.69
Ferrari		1.66
Xiaomi		1.64
Heineken		1.27
Dodge		1.12
Prada		1.05
Nike		1.05
Spotify Music		1.03
Pepsi		1.02
DC Entertainment		0.99
FIFA		0.87
Pandora		0.81
Netflix		0.80
Porsche		0.76
SoundCloud		0.74
Tommy Hilfiger		0.74
Mercedes-Benz		0.70
Adidas		0.65
Chevrolet		0.59
musical.ly		0.58
Louis Vuitton		0.58
Nutella		0.58
Google		0.58
Chanel		0.55
Lamborghini		0.54
McDonald's		0.50
Coca-Cola		0.49
Vans		0.44
Ford		0.43