MC Xamã
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
8,114,701
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:30:08 UTC
Genres
Biography
MC Xamã resonates with 18-24 & 25-34 audiences and sustains presence in BRAZIL, PORTUGAL, UNITED STATES. The demographic is heavily female (55%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Instagram, averaging 38,809 avg likes per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Brahma, OSGEMEOS, Itaipava maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,114,701 · Engagements 38,809 · Rate 0.5% Posts 202 · Views 0 · Avg Likes 38,809 · Avg Comments 316 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 44% 13-17: 5% 35-44: 4% |
Largest: 18-24 (46%); next: 25-34 (44%) |
| Gender Split |
Female: 55% Male: 45% Non-binary/Other: 0% |
Skews female (55%) |
| Top Countries |
BRAZIL (98%) PORTUGAL (1%) UNITED STATES (0%) JAPAN (0%) |
Top regions: BRAZIL (98%), PORTUGAL (1%), UNITED STATES (0%) |
| Platform Engagement | Instagram: 38,809 avg likes/post | best engagement: Instagram 38,809 avg likes |
Top Brand Affinities
Brahma
OSGEMEOS
Itaipava
ChilliBeans
Lojas Renner
Riachuelo
Moda Praia
Havaianas
Xerox
Banco Bradesco
Eudora
Oakley
| Brand | Category | Score |
|---|---|---|
| Brahma | 46.31 | |
| OSGEMEOS | 34.57 | |
| Itaipava | 19.79 | |
| ChilliBeans | 19.42 | |
| Lojas Renner | 19.21 | |
| Riachuelo | 15.77 | |
| Moda Praia | 10.24 | |
| Havaianas | 9.09 | |
| Xerox | 6.74 | |
| Banco Bradesco | 6.18 | |
| Eudora | 5.36 | |
| Oakley | 4.88 | |
| Barber Shop Connect | 4.36 | |
| Pfizer | 3.83 | |
| Lollapalooza | 3.42 | |
| Lacoste | 3.37 | |
| Colgate | 3.29 | |
| Budweiser | 2.97 | |
| Mary Kay | 2.50 | |
| shein | 2.46 | |
| Mitsubishi | 2.38 | |
| Heineken | 2.32 | |
| SheInside | 2.09 | |
| UFC | 1.54 | |
| Pixar | 1.41 | |
| Nike | 1.16 | |
| DC Entertainment | 1.07 | |
| FIFA | 1.05 | |
| Red Bull | 1.02 | |
| HBO | 1.01 | |
| Calvin Klein | 1.01 | |
| Spotify Music | 1.00 | |
| Puma | 0.97 | |
| OREO | 0.84 | |
| Polaroid | 0.83 | |
| NFL | 0.83 | |
| Adidas | 0.81 | |
| Levi's | 0.79 | |
| Vogue | 0.77 | |
| Lego | 0.72 | |
| GoPro | 0.71 | |
| Beats Electronics | 0.69 | |
| Honda | 0.68 | |
| SoundCloud | 0.68 | |
| Pandora | 0.66 | |
| Coca-Cola | 0.65 | |
| Netflix | 0.64 | |
| Chevrolet | 0.64 | |
| Volkswagen | 0.60 | |
| Sony | 0.58 |
Official Profiles
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LoginArtist: MC Xamã
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
