MC Solaar

MC Solaar — rock artist from SN.

Avec IAM et NTM, MC Solaar a contribué à populariser le rap en France, sortant des quartiers pour conquérir un public plus large avec ses hits des années 90…

Influence: 58.99% Fanbase: 41.97% Trending: 67.50% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Accor Hotels • 76.73% • Very Strong

As of 2025-09-09

209,153

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:33:29 UTC

Genres

rockfrench rockhip-hop & raphip-hop/rapfrench hip hopjazz rapold school rap francaiscontemporary hip hophip hop

Biography

Avec IAM et NTM, MC Solaar a contribué à populariser le rap en France, sortant des quartiers pour conquérir un public plus large avec ses hits des années 90 tels que “Bouge de là” et “Nouveau Western”. Son style précis et ludique a marqué des générations, attirant sans cesse de nouveaux fans vers sa magie. Après sept ans, il revient avec Triptyque, un projet innovant combinant trois parties discographiques et une vaste tournée de cent dates, démontrant encore une fois sa créativité et son originalité.

Top Brand Affinities

Report Date: 2025-09-09

MC Solaar is a clear fit for 25-34 & 18-24 audiences with strength across FRANCE, BELGIUM, UNITED STATES. The audience is heavily male (72%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (39,365 avg views per post); Instagram builds the community layer. Affinity data highlights Accor Hotels, Monoprix, Fnac, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist MC Solaar score 3.63% — Very Strong bucket.

Brand: Accor HotelsBrand: MonoprixBrand: Fnac

Followers:209,153

Engagements:7,597

Rate:3.6%

Posts:144

Avg Likes:7,372

Avg Comments:223

Avg Views:64,515

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 209,153 · Engagements 7,597 · Rate 3.6% Posts 144 · Views 64,515 · Avg Likes 7,372 · Avg Comments 223 · Avg Views 64,515	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 26% 35-44: 21% 45-64: 8%	Largest: 25-34 (43%); next: 18-24 (26%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	FRANCE (62%) BELGIUM (5%) UNITED STATES (5%) CANADA (4%) UNITED KINGDOM (2%)	Top regions: FRANCE (62%), BELGIUM (5%), UNITED STATES (5%)
Platform Engagement	Instagram: 5,200 avg likes/post · Tiktok: 25,150 avg views/post · Youtube: 39,365 avg views/post	Best reach: Youtube 39,365 avg views; best engagement: Instagram 5,200 avg likes

Top Brand Affinities

Accor Hotels

Score: 76.73

Monoprix

Score: 45.56

Fnac

Score: 42.35

Galeries Lafayette

Score: 29.99

Le coq sportif

Score: 29.88

Air France

Score: 19.26

Jean Paul Gaultier

Score: 16.73

Ricard

Score: 15.69

Rossignol

Score: 13.88

Sandro

Score: 13.06

Mixcloud

Score: 11.69

Akai

Score: 11.13

Brand	Category	Score
Accor Hotels		76.73
Monoprix		45.56
Fnac		42.35
Galeries Lafayette		29.99
Le coq sportif		29.88
Air France		19.26
Jean Paul Gaultier		16.73
Ricard		15.69
Rossignol		13.88
Sandro		13.06
Mixcloud		11.69
Akai		11.13
Perrier		11.07
ESPRIT		10.95
Vichy		10.80
Garnier		10.75
Décathlon		10.20
KARL LAGERFELD		10.07
JACQUEMUS		9.96
Evian		9.85
PLAYMOBIL		9.41
Longchamp		8.65
Foot Locker		8.39
Ableton		8.23
New Era		8.13
Montblanc		7.51
Amazon Music		7.34
Guerlain		6.36
Tate Modern		6.32
NBC		6.12
Elle Magazine		6.00
Calzedonia		5.63
Carhartt		5.61
Lacoste		5.04
Haribo		4.98
Carrefour		4.79
Leica		4.73
ASOS		4.44
Kickstagram		4.17
UEFA		4.16
Citroen		3.93
Tarte Cosmetics		3.92
Yves Saint Laurent		3.92
Hublot		3.64
Kodak		3.56
BALMAIN		3.41
SoundCloud		3.33
Peugeot		3.31
Christian Louboutin		3.22
Beats Electronics		3.07