MC Pedrinho Brand Affinity ranks highest ChilliBeans at 21.64% . Very Strong. Score DMDB 59.37% | Fanbase 57.75%

MC Pedrinho — r&b, funk & soul artist from BR.

Brazilian funk artist MC Pedrinho, born Pedro Maia Tempester on May 3, 2002, in São Paulo, gained attention for his explicit lyrics, leading to censorship…

MC Pedrinho

Recognizable

Country: BR | Gender: male | Artist ID: 11e81bc0-49a2-acba-931e-a0369fe50396

Find Artist

Genres

r&b, funk & soulfunk cariocafunk ostentacaofunk paulistafunk mtghip-hop & raphip-hop/rap

Influential: 59.37% Fanbase: 57.75% Trending: 60.19%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

ChilliBeans • 21.64% • Very Strong

As of 2025-09-09

8,349,094

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 59.37% | Fanbase 57.75% | Trending 60.19% | CAREER STAGE: MAINSTREAM

Biography

Brazilian funk artist MC Pedrinho, born Pedro Maia Tempester on May 3, 2002, in São Paulo, gained attention for his explicit lyrics, leading to censorship attempts by prosecutors. He started his music career at a young age, releasing his debut single "Dom Dom Dom" at 11, which sparked controversy due to its sexual content. Despite challenges, he continued to release music, including hits like "Hit do Verão" and "Geometria da Putaria," gradually building his reputation. In 2020, he put out the album El Pedrito, and in 2021, his collaboration with MC Davi and MC Don Juan on the single "Bipolar" significantly boosted his popularity, garnering millions of streams.

MC Pedrinho faced scrutiny for his provocative lyrics throughout his career, with prosecutors attempting to cancel his concerts due to their explicit nature. Despite these challenges, he persevered and continued to release music that resonated with audiences. His collaboration on "Bipolar" in 2021 marked a turning point, propelling him to new levels of success and further solidifying his position in the Brazilian funk scene.

Report Date: 2025-09-09

MC Pedrinho is a clear fit for 18-24 & 25-34 audiences with strength across BRAZIL, PORTUGAL, UNITED STATES. The audience is heavily female (63%), so messaging can confidently lean into identity, fashion, and status. Instagram remains the best top-of-funnel driver (19,348 avg likes per post); Instagram builds the community layer. Affinity data highlights ChilliBeans, Havaianas, Colcci, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist MC Pedrinho score 0.23% — Low bucket.

Brand: ChilliBeansBrand: HavaianasBrand: Colcci

Followers:8,349,094

Engagements:19,348

Rate:0.2%

Posts:174

Avg Likes:19,348

Avg Comments:292

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 8,349,094 · Engagements 19,348 · Rate 0.2% Posts 174 · Views 0 · Avg Likes 19,348 · Avg Comments 292 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 40% 13-17: 6% 35-44: 5%	Largest: 18-24 (48%); next: 25-34 (40%)
Gender Split	Female: 63% Male: 37% Non-binary/Other: 0%	Skews female (63%)
Top Countries	BRAZIL (96%) PORTUGAL (1%) UNITED STATES (1%) PARAGUAY (0%) FRANCE (0%)	Top regions: BRAZIL (96%), PORTUGAL (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 19,348 avg likes/post · Tiktok: 0 avg views/post	best engagement: Instagram 19,348 avg likes

Top Brand Affinities

ChilliBeans

Score: 21.64

Havaianas

Score: 17.53

Colcci

Score: 16.15

Boticario

Score: 11.06

Xerox

Score: 10.40

Sarar

Score: 7.62

Barbie

Score: 7.23

Banco Bradesco

Score: 6.97

Oakley

Score: 6.66

Moda Praia

Score: 6.17

Itaipava

Score: 6.10

BaByliss

Score: 5.93

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Top Brand Affinities

Brand	Category	Score
ChilliBeans		21.64
Havaianas		17.53
Colcci		16.15
Boticario		11.06
Xerox		10.40
Sarar		7.62
Barbie		7.23
Banco Bradesco		6.97
Oakley		6.66
Moda Praia		6.17
Itaipava		6.10
BaByliss		5.93
Barber Shop Connect		5.09
Mitsubishi		3.06
Mary Kay		2.93
Calvin Klein		2.53
Versace		2.49
Lollapalooza		2.39
Garnier		2.32
SheInside		2.18
Vogue		2.13
shein		2.09
Tomorrowland		2.02
Budweiser		1.96
UFC		1.93
Lacoste		1.91
Zara		1.56
Heineken		1.48
Tommy Hilfiger		1.39
Prada		1.27
Rolex		1.25
Ray-Ban		1.25
Honda		1.06
L'Oréal Paris		1.06
Louis Vuitton		1.05
NYX Cosmetics		1.03
Grand Theft Auto		1.01
Pandora		1.00
DC Entertainment		0.94
Puma		0.90
Adidas		0.89
Levi's		0.85
Nutella		0.79
Coca-Cola		0.79
Red Bull		0.77
Vans		0.71
Yamaha		0.69
Nike		0.68
Walt Disney		0.65
MAC Cosmetics		0.61