MC Marks

MC Marks — r&b, funk & soul artist from BR.

Hailing from São Paulo, MC Marks is a Brazilian funk singer and songwriter known for his motivational and reflective lyrics. He has made a name for himself in…

Influence: 61.49% Fanbase: 51.38% Trending: 66.54% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Xerox • 10.06% • Very Strong

As of 2025-09-09

11,506,754

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:30:29 UTC

Genres

r&b, funk & soulfunk cariocafunk ostentacaofunk conscientefunk paulista

Biography

Hailing from São Paulo, MC Marks is a Brazilian funk singer and songwriter known for his motivational and reflective lyrics. He has made a name for himself in the conscious funk scene, delivering messages of overcoming challenges, humility, and perseverance. His songs often touch on life struggles, personal achievements, and the importance of family and friends.

Some of his biggest hits include "Deus é Por Nós," "365 dias," and "Fé no Pobre louco céu de pipa," which have garnered millions of views on digital platforms. MC Marks' style blends catchy funk beats with inspiring lyrics.

Top Brand Affinities

Report Date: 2025-09-09

MC Marks reliably reaches 18-24 & 25-34 audiences in BRAZIL, PORTUGAL, UNITED STATES. The base is heavily male (69%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (138,755 avg views per post); Instagram layers on depth and replies. The audience sits near Xerox, Oakley, Itaipava, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist MC Marks score 0.73% — Low bucket.

Brand: XeroxBrand: OakleyBrand: Itaipava

Followers:11,506,754

Engagements:84,348

Rate:0.7%

Posts:1,919

Avg Likes:82,330

Avg Comments:300

Avg Views:256,855

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 11,506,754 · Engagements 84,348 · Rate 0.7% Posts 1,919 · Views 256,855 · Avg Likes 82,330 · Avg Comments 300 · Avg Views 256,855	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 25% 13-17: 8% 35-44: 5%	Largest: 18-24 (61%); next: 25-34 (25%)
Gender Split	Female: 31% Male: 69% Non-binary/Other: 0%	Skews male (69%)
Top Countries	BRAZIL (94%) PORTUGAL (2%) UNITED STATES (1%) INDONESIA (1%) TüRKIYE (0%)	Top regions: BRAZIL (94%), PORTUGAL (2%), UNITED STATES (1%)
Platform Engagement	Instagram: 61,774 avg likes/post · Tiktok: 118,100 avg views/post · Youtube: 138,755 avg views/post	Best reach: Youtube 138,755 avg views; best engagement: Instagram 61,774 avg likes

Top Brand Affinities

Xerox

Score: 10.06

Oakley

Score: 8.75

Itaipava

Score: 8.02

Quiksilver

Score: 7.82

Lacoste

Score: 7.37

Uber

Score: 6.23

Moda Praia

Score: 4.91

Hurley

Score: 4.89

BaByliss

Score: 4.87

Barber Shop Connect

Score: 4.59

Mitsubishi

Score: 4.01

Avon

Score: 3.96

Brand	Category	Score
Xerox		10.06
Oakley		8.75
Itaipava		8.02
Quiksilver		7.82
Lacoste		7.37
Uber		6.23
Moda Praia		4.91
Hurley		4.89
BaByliss		4.87
Barber Shop Connect		4.59
Mitsubishi		4.01
Avon		3.96
Fiat		2.16
Tommy Hilfiger		2.08
FOREX		1.99
Rolex		1.62
UFC		1.60
Hyundai		1.53
Puma		1.52
shein		1.51
Renault		1.50
CBS Television Studios		1.43
Pandora		1.33
SheInside		1.33
musical.ly		1.32
FIFA		1.31
Volvo		1.25
Nutella		1.21
Levi's		1.19
Huda Beauty		1.19
Honda		1.18
Xiaomi		1.17
CBS		1.08
Spotify Music		1.07
Calvin Klein		1.01
Red Bull		1.01
Chevrolet		0.99
Coca-Cola		0.95
Netflix		0.93
Nike		0.85
DC Entertainment		0.84
Adidas		0.73
GoPro		0.72
Ferrari		0.70
Yamaha		0.69
Gucci		0.64
Vans		0.60
McDonald's		0.60
PlayStation		0.59
Prada		0.55