Mc Davi
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,871,796
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:08:12 UTC
Genres
Biography
Blending funk ostentation with trap influences, MC Davi has attracted a loyal and expanding fan base with his lyrics reflecting life in the peripheries, social mobility struggles, and themes of love. His creative music videos and well-crafted productions further enhance the storytelling in his work. Beyond Brazil, MC Davi has taken his music to international stages in countries such as Portugal, Spain, and Switzerland, hinting at a promising career trajectory ahead.
Mc Davi commands interest from 18-24 & 25-34 audiences in BRAZIL, PORTUGAL, UNITED STATES. With a heavily male (67%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (29,415 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Brahma, Lojas Renner, ChilliBeans points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,871,796 · Engagements 26,747 · Rate 0.4% Posts 80 · Views 29,415 · Avg Likes 26,724 · Avg Comments 138 · Avg Views 29,415 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 60% 25-34: 28% 13-17: 6% 35-44: 4% |
Largest: 18-24 (60%); next: 25-34 (28%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
BRAZIL (93%) PORTUGAL (3%) UNITED STATES (1%) ALGERIA (0%) SOUTH AFRICA (0%) |
Top regions: BRAZIL (93%), PORTUGAL (3%), UNITED STATES (1%) |
| Platform Engagement | Instagram: 25,687 avg likes/post · Youtube: 29,415 avg views/post | Best reach: Youtube 29,415 avg views; best engagement: Instagram 25,687 avg likes |
Top Brand Affinities
Brahma
Lojas Renner
ChilliBeans
Lollapalooza
Ambev
Oakley
Hering
Boticario
Xerox
Quiksilver
Banco Bradesco
Lacoste
| Brand | Category | Score |
|---|---|---|
| Brahma | 49.95 | |
| Lojas Renner | 21.00 | |
| ChilliBeans | 20.95 | |
| Lollapalooza | 15.83 | |
| Ambev | 14.18 | |
| Oakley | 13.27 | |
| Hering | 12.63 | |
| Boticario | 10.28 | |
| Xerox | 9.71 | |
| Quiksilver | 9.55 | |
| Banco Bradesco | 8.10 | |
| Lacoste | 7.88 | |
| Riachuelo | 7.65 | |
| Danone | 7.50 | |
| Hurley | 6.40 | |
| Itaipava | 6.27 | |
| Barber Shop Connect | 6.05 | |
| Moda Praia | 5.78 | |
| Uber | 5.34 | |
| Paco Rabanne | 4.79 | |
| Motorola | 4.19 | |
| Tomorrowland | 3.13 | |
| Budweiser | 2.89 | |
| Avon | 2.65 | |
| Xiaomi | 2.14 | |
| Jack Daniels | 1.97 | |
| Tinder | 1.92 | |
| Fiat | 1.86 | |
| Tommy Hilfiger | 1.78 | |
| SheInside | 1.76 | |
| Heineken | 1.69 | |
| Red Bull | 1.62 | |
| Honda | 1.60 | |
| shein | 1.57 | |
| Hyundai | 1.48 | |
| UFC | 1.28 | |
| Grand Theft Auto | 1.28 | |
| Pandora | 1.25 | |
| Mitsubishi | 1.21 | |
| New Balance | 1.17 | |
| Puma | 1.15 | |
| NFL | 1.13 | |
| Nike | 1.11 | |
| Adidas | 1.11 | |
| Coca-Cola | 1.11 | |
| Airbnb | 1.06 | |
| Rolex | 1.05 | |
| FIFA | 1.05 | |
| Supreme | 1.04 | |
| Los Angeles Lakers | 1.03 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
