¡Mayday!
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
94,660
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 18:50:11 UTC
Genres
Scores
Biography
Despite label setbacks, Mayday! found success with Tech N9ne's Strange Music in 2011 and released several albums, including Take Me to Your Leader in 2012 and Future Vintage in 2015 featuring collaborations with artists like Murs and Femi Kuti. Their seventh album, Search Party, released in 2017, featured a range of guest artists including Tech N9ne and Common Kings, while their 2018 release, South of 5th, topped the Billboard reggae chart.
¡Mayday! reliably reaches 25-34 & 18-24 audiences in UNITED STATES, CANADA, AUSTRALIA. The base is heavily male (70%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Instagram (507 avg likes per post); Instagram layers on depth and replies. The audience sits near Crown Royal, Amazon Music, Mixcloud, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 94,660 · Engagements 507 · Rate 0.5% Posts 811 · Views 0 · Avg Likes 507 · Avg Comments 31 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 48% 18-24: 27% 35-44: 19% 45-64: 4% |
Largest: 25-34 (48%); next: 18-24 (27%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
UNITED STATES (81%) CANADA (5%) AUSTRALIA (2%) UNITED KINGDOM (2%) SOUTH AFRICA (1%) |
Top regions: UNITED STATES (81%), CANADA (5%), AUSTRALIA (2%) |
| Platform Engagement | Instagram: 507 avg likes/post | best engagement: Instagram 507 avg likes |
Top Brand Affinities
Crown Royal
Amazon Music
Mixcloud
American Airlines
Akai
Pro Tools
Vapelyfe
Pioneer
SoundCloud
New Era
Beats Electronics
iHeartRadio Music Awards
| Brand | Category | Score |
|---|---|---|
| Crown Royal | Alcoholic Beverages | 33.89 |
| Amazon Music | Entertainment & Media | 18.25 |
| Mixcloud | Entertainment & Media | 16.95 |
| American Airlines | Travel & Hospitality | 15.44 |
| Akai | Consumer Electronics | 14.15 |
| Pro Tools | Tools, DIY & Garden | 13.81 |
| Vapelyfe | Beauty & Personal Care | 10.23 |
| Pioneer | Audio & Music Gear | 10.07 |
| SoundCloud | Entertainment & Media | 9.86 |
| New Era | Apparel & Fashion | 9.01 |
| Beats Electronics | Audio & Music Gear | 8.67 |
| iHeartRadio Music Awards | Entertainment | 8.58 |
| Mortal Kombat | Gaming & Esports (Software/Titles) | 7.56 |
| GameStop | Gaming & Esports (Software/Titles) | 7.10 |
| Bud Light | Alcoholic Beverages | 7.00 |
| Jameson | Alcoholic Beverages | 6.90 |
| Taco Bell | Restaurants & Food Service | 6.72 |
| Pontiac | Automotive | 6.64 |
| Publix | Grocery & Pantry | 6.55 |
| Ableton | Audio & Music Gear | 6.52 |
| Fallout | Gaming & Esports (Software/Titles) | 6.15 |
| Monster Beverage | Beverages | 6.01 |
| Hennessy | Alcoholic Beverages | 5.79 |
| Coors | Alcoholic Beverages | 5.77 |
| Spotify Music | Entertainment & Media | 5.59 |
| NFL | Sports & Outdoors | 4.84 |
| Power Rangers | Toys & Games | 4.78 |
| CNN | Entertainment & Media | 4.52 |
| Comedy Central | Entertainment & Media | 4.30 |
| Bacardi | Alcoholic Beverages | 4.15 |
| WWE | Entertainment | 4.11 |
| Margaritaville | Apparel & Fashion | 4.08 |
| ESPN | Entertainment & Media | 4.05 |
| Cadillac | Automotive | 3.73 |
| Walmart | E-commerce & Marketplaces | 3.66 |
| Xbox | Gaming & Esports (Software/Titles) | 3.64 |
| AMC | Entertainment | 3.58 |
| GMC | Automotive | 3.57 |
| NBC | Entertainment & Media | 3.52 |
| Verizon | Telecom & Internet Services | 3.49 |
| NBA | Sports & Outdoors | 3.48 |
| Acura | Automotive | 3.38 |
| Budweiser | Beverages | 3.35 |
| UFC | Sports & Outdoors | 3.31 |
| Nickelodeon | Entertainment | 3.28 |
| Los Angeles Lakers | Sports & Outdoors | 3.28 |
| Dodge | Automotive | 3.22 |
| MTV | Entertainment | 3.18 |
| Cartoon Network | Entertainment | 3.17 |
| Jack Daniels | Beverages | 3.16 |
Official Profiles
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LoginArtist: ¡Mayday!
The map shows every radio station that aired ¡Mayday! today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-27)
Total: 147,351
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
135,109 | 91.69% |
| [+] |
Pandora |
12,242 | 8.31% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 00:20:21 | Fragile | Jaime Radio | Lorient, FR | 226 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |