Matuê

Matuê — hip-hop & rap artist from BR.

Matuê, born in 1997 in São Paulo, Brazil, is a Brazilian rapper and singer known for his unique blend of trap and Brazilian funk music. He gained recognition…

Influence: 71.19% Fanbase: 69.73% Trending: 71.92% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

SkateSpot • 14.73% • Very Strong

As of 2025-09-09

7,710,284

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 08:48:46 UTC

Genres

hip-hop & raphip-hop/raptrap brasileirorap cearensecontemporary hip hophip hop

Biography

Matuê, born in 1997 in São Paulo, Brazil, is a Brazilian rapper and singer known for his unique blend of trap and Brazilian funk music. He gained recognition in the music scene with his debut album "Máquina do Tempo" in 2018, which featured popular tracks such as "Anos Luz" and "Kenny G." Matuê's music often explores themes of love, relationships, and personal experiences, resonating with a wide audience in Brazil and beyond.

With a growing fan base and critical acclaim, Matuê continues to make waves in the Brazilian music industry, collaborating with other artists and releasing new music. His distinct sound and energetic performances have solidified his place as a rising star in the Latin music scene, with a promising future ahead.

Top Brand Affinities

Report Date: 2025-09-09

Matuê reaches 18-24 & 25-34 audiences concentrated in BRAZIL, PORTUGAL, UNITED STATES. The demographic tilt is heavily male (77%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 121,180 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to SkateSpot, Ambev, Tattoodo suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Matuê score 0.24% — Low bucket.

Brand: SkateSpotBrand: AmbevBrand: Tattoodo

Followers:7,710,284

Engagements:18,192

Rate:0.2%

Posts:3,890

Avg Likes:17,913

Avg Comments:413

Avg Views:121,180

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,710,284 · Engagements 18,192 · Rate 0.2% Posts 3,890 · Views 121,180 · Avg Likes 17,913 · Avg Comments 413 · Avg Views 121,180	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 65% 25-34: 22% 13-17: 8% 35-44: 4%	Largest: 18-24 (65%); next: 25-34 (22%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	BRAZIL (93%) PORTUGAL (4%) UNITED STATES (1%) SOUTH AFRICA (1%) ANGOLA (0%)	Top regions: BRAZIL (93%), PORTUGAL (4%), UNITED STATES (1%)
Platform Engagement	Instagram: 11,243 avg likes/post · Youtube: 121,180 avg views/post	Best reach: Youtube 121,180 avg views; best engagement: Instagram 11,243 avg likes

Top Brand Affinities

SkateSpot

Score: 14.73

Ambev

Score: 13.82

Tattoodo

Score: 11.35

Itaipava

Score: 9.58

Barber Shop Connect

Score: 8.35

Lacoste

Score: 8.33

Andis

Score: 7.64

Xerox

Score: 7.35

Moda Praia

Score: 6.16

Oakley

Score: 6.07

Budweiser

Score: 3.30

Mitsubishi

Score: 2.66

Brand	Category	Score
SkateSpot		14.73
Ambev		13.82
Tattoodo		11.35
Itaipava		9.58
Barber Shop Connect		8.35
Lacoste		8.33
Andis		7.64
Xerox		7.35
Moda Praia		6.16
Oakley		6.07
Budweiser		3.30
Mitsubishi		2.66
Monster Beverage		2.49
Lollapalooza		2.41
SoundCloud		1.50
Fiat		1.39
Balenciaga		1.38
Nike		1.31
SheInside		1.29
shein		1.23
Supreme		1.20
Tommy Hilfiger		1.12
Spotify Music		1.07
Pandora		1.05
Heineken		1.03
Calvin Klein		1.00
Xiaomi		0.99
Adidas		0.95
Honda		0.93
Beats Electronics		0.92
Red Bull		0.91
Rolex		0.89
DC Entertainment		0.82
Levi's		0.80
Puma		0.79
Chevrolet		0.76
Yamaha		0.75
Coca-Cola		0.74
Gucci		0.74
NBA		0.68
Volkswagen		0.67
Ferrari		0.64
PlayStation		0.60
Xbox		0.58
Porsche		0.55
Prada		0.53
BMW		0.53
Vans		0.53
Netflix		0.52
Nutella		0.51