Matt Simons

Matt Simons

Country: US | Gender: male

Influence: 59.12% Fanbase: 42.74% Trending: 67.31% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Efteling • 33.86% • Very Strong

As of 2025-09-08

413,755

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:35:40 UTC

Genres

poppopmainstream popelectronictropical housefolk & traditionalneo-singer-songwriter

Biography

Matt Simons, a California native, rose to international fame over the past decade with hits like 'With You' and 'Catch & Release.' After relocating from Brooklyn to Los Angeles during the pandemic, he reflected on his career evolution and sought fresh inspiration for his upcoming sixth studio album. Despite facing challenges in adapting to the changing music industry landscape, he remains enthusiastic about the new material set for release in 2024 through Sony Germany. Simons is confident that this next chapter will showcase his best work yet, signaling a new phase in his musical journey and a continued pursuit of reaching audiences worldwide.

Matt Simons Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Matt Simons reaches 18-24 & 25-34 audiences concentrated in BRAZIL, AUSTRIA, UNITED STATES. The demographic tilt is female-leaning (55%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 728 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Efteling, Albert Heijn, KLM suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Matt Simons score 0.07%Low bucket.
Brand: EftelingBrand: Albert HeijnBrand: KLM
Followers:413,755
Engagements:300
Rate:0.1%
Posts:582
Views:1,131
Avg Likes:295
Avg Comments:13
Avg Views:1,131

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 413,755 · Engagements 300 · Rate 0.1%
Posts 582 · Views 1,131 · Avg Likes 295 · Avg Comments 13 · Avg Views 1,131
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 48%
25-34: 31%
35-44: 10%
13-17: 7%
Largest: 18-24 (48%); next: 25-34 (31%)
Gender Split Female: 55%
Male: 45%
Non-binary/Other: 0%
Skews female (55%)
Top Countries BRAZIL (13%)
AUSTRIA (13%)
UNITED STATES (8%)
FRANCE (7%)
SPAIN (5%)
Top regions: BRAZIL (13%), AUSTRIA (13%), UNITED STATES (8%)
Platform Engagement Instagram: 231 avg likes/post · Tiktok: 728 avg views/post · Youtube: 403 avg views/post Best reach: Tiktok 728 avg views; best engagement: Instagram 231 avg likes

Top Brand Affinities

Efteling
Score: 33.86
Albert Heijn
Score: 30.88
KLM
Score: 15.66
Hema
Score: 14.96
Amstel
Score: 13.44
Amazon Music
Score: 10.74
NBC
Score: 8.71
Ableton
Score: 5.49
Lollapalooza
Score: 5.34
Spotify Music
Score: 4.87
Ryanair
Score: 4.84
Tomorrowland
Score: 4.68
Brand Category Score
Efteling 33.86
Albert Heijn 30.88
KLM 15.66
Hema 14.96
Amstel 13.44
Amazon Music 10.74
NBC 8.71
Ableton 5.49
Lollapalooza 5.34
Spotify Music 4.87
Ryanair 4.84
Tomorrowland 4.68
Polaroid 3.20
Citroen 3.13
Coachella 3.08
Philips 3.02
Aperol 2.93
MTV 2.89
Pull&Bear 2.86
Urban Outfitters 2.85
Primark 2.67
Emporium 2.48
Dr. Martens 2.36
Beats Electronics 2.29
Paramount Pictures 2.29
Geocaching 2.28
Showtime 2.24
IKEA 2.20
Tinder 2.18
Guinness 2.16
Ray-Ban 2.13
Airbnb 2.11
Heineken 2.05
Bershka 2.03
Kodak 1.96
SoundCloud 1.95
ASOS 1.85
Fiat 1.82
Jack Daniels 1.82
Pixar 1.77
Hollister Co 1.74
Travelgram 1.73
H&M 1.70
HBO 1.70
The Olympic Games 1.63
CBS 1.61
Vogue 1.58
Calvin Klein 1.58
Zara 1.57
Converse 1.54

Official Profiles

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Artist: Matt Simons

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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