Matt Maher
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
591,457
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-08 04:24:05 UTC
Genres
Biography
Transitioning from youth pastor to renowned artist, Matt Maher's discography includes hits like "Lord, I Need You" and "Alive & Breathing," showcasing his talent for creating spiritually uplifting music. His albums, including The Stories I Tell Myself (2022), have garnered critical acclaim and collaborations with notable musicians. Maher's consistent success on the Christian and pop charts solidifies his position as a leading figure in contemporary Christian music, with his music resonating worldwide.
Matt Maher is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, INDIA. The audience is female-leaning (54%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (2,530 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Amazon Music, Chick-fil-A, All Saints points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 591,457 · Engagements 928 · Rate 0.2% Posts 1,620 · Views 2,530 · Avg Likes 920 · Avg Comments 25 · Avg Views 2,530 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 35% 18-24: 35% 35-44: 15% 45-64: 11% |
Largest: 25-34 (35%); next: 18-24 (35%) |
| Gender Split |
Female: 54% Male: 46% Non-binary/Other: 0% |
Skews female (54%) |
| Top Countries |
UNITED STATES (40%) BRAZIL (11%) INDIA (7%) PHILIPPINES (5%) CANADA (3%) |
Top regions: UNITED STATES (40%), BRAZIL (11%), INDIA (7%) |
| Platform Engagement | Instagram: 712 avg likes/post · Youtube: 2,530 avg views/post | Best reach: Youtube 2,530 avg views; best engagement: Instagram 712 avg likes |
Top Brand Affinities
Amazon Music
Chick-fil-A
All Saints
Kroger
Delta
Pro Tools
Verizon
T.J. Maxx
Kickstarter
Publix
Ableton
Margaritaville
| Brand | Category | Score |
|---|---|---|
| Amazon Music | 24.75 | |
| Chick-fil-A | 13.39 | |
| All Saints | 9.91 | |
| Kroger | 9.60 | |
| Delta | 8.66 | |
| Pro Tools | 7.51 | |
| Verizon | 6.78 | |
| T.J. Maxx | 6.53 | |
| Kickstarter | 6.25 | |
| Publix | 5.92 | |
| Ableton | 5.58 | |
| Margaritaville | 5.31 | |
| iHeartRadio Music Awards | 4.25 | |
| Busch | 4.01 | |
| OLD NAVY | 3.98 | |
| Target | 3.93 | |
| Taco Bell | 3.79 | |
| CNN | 3.72 | |
| Coors | 3.65 | |
| Walmart | 3.64 | |
| Costco | 3.46 | |
| Spotify Music | 3.34 | |
| PetSmart | 3.17 | |
| Chipotle Mexican Grill | 2.99 | |
| NBC | 2.76 | |
| The Olympic Games | 2.60 | |
| WWE | 2.57 | |
| Paramount Pictures | 2.47 | |
| Nickelodeon | 2.36 | |
| Philips | 2.35 | |
| Carhartt | 2.24 | |
| Pixar | 2.22 | |
| Amazon | 2.14 | |
| LEGOLAND | 2.04 | |
| Chrysler | 2.02 | |
| NFL | 1.96 | |
| Starbucks | 1.89 | |
| Walt Disney | 1.82 | |
| Airbnb | 1.79 | |
| Fiat | 1.77 | |
| Etsy | 1.74 | |
| Star Wars | 1.73 | |
| Cadillac | 1.61 | |
| Guinness | 1.51 | |
| Showtime | 1.50 | |
| Paypal | 1.50 | |
| Los Angeles Lakers | 1.45 | |
| McDonald's | 1.37 | |
| Activision Blizzard | 1.35 | |
| Warner Bros | 1.34 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 03:00 UTC | Matt Maher | CATHEDRAL OF THE HOLY CROSS | Boston, United States | |
| 2025-12-10 03:00 UTC | Matt Maher | Co-Cathedral of St. Joseph | New York, United States | |
| 2025-12-11 03:00 UTC | Matt Maher | St. Augustine Cathedral | Bridgeport, United States | |
| 2025-12-13 03:00 UTC | Matt Maher | Cathedral of St. Jude the Apostle | Saint Petersburg, United States | |
| 2025-12-16 03:00 UTC | Matt Maher | Tippecanoe Valley High School | Akron, United States | |
| 2025-12-17 03:00 UTC | Matt Maher | Cathedral of the Most Blessed Sacrament | Detroit, United States | |
| 2025-12-18 03:00 UTC | Matt Maher | Holy Name Cathedral | Chicago, United States | |
| 2025-12-19 03:00 UTC | Matt Maher | Cathedral of St John the Evangelist | Cleveland, United States |
