Matisse Brand Affinity ranks highest Wingstop at 13.24% . Very Strong. Score DMDB 57.73% | Fanbase 47.50%

Matisse — pop artist from MX.

Formed in 2014 in Mexico City, the trio Matisse, named after the French painter, initially consisted of Pablo Preciado and Román Torres. Both met while…

Matisse

Established

Country: MX | Artist ID: 11e81bcc-b74b-3eb0-b13a-a0369fe50396

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Genres

poplatin poplatin arena popmexican popelectronicdancelatinlatin

Influential: 57.73% Fanbase: 47.50% Trending: 62.85%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Wingstop • 13.24% • Very Strong

As of 2025-09-09

4,443,952

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 57.73% | Fanbase 47.50% | Trending 62.85% | CAREER STAGE: MID_LEVEL

Biography

Formed in 2014 in Mexico City, the trio Matisse, named after the French painter, initially consisted of Pablo Preciado and Román Torres. Both met while studying classical music at the Guadalajara Conservatoire. They caught the attention of Paul Forat, vice-president of Sony Music Mexico, who signed them to a writing deal. Melissa Robles later joined the group, known for her cover of Carlos Rivera's "Fascinación." Matisse's debut album, Sube, was released in 2015, featuring lush ballads and beautiful harmonies. Their subsequent albums, Por Tu Bien and Tres, continued their signature sound with a blend of folk, pop/rock, and singer/songwriter elements.

Report Date: 2025-09-09

Matisse resonates most with 18-24 & 25-34 audiences and shows durable presence in MEXICO, PERU, ECUADOR. With a heavily female (63%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (192,649 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Wingstop, Suavecito, Cafecito makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Matisse score 0.38% — Low bucket.

Brand: WingstopBrand: SuavecitoBrand: Cafecito

Followers:4,443,952

Engagements:16,722

Rate:0.4%

Posts:1,053

Avg Likes:16,283

Avg Comments:159

Avg Views:235,149

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,443,952 · Engagements 16,722 · Rate 0.4% Posts 1,053 · Views 235,149 · Avg Likes 16,283 · Avg Comments 159 · Avg Views 235,149	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 66% 25-34: 23% 13-17: 7% 35-44: 3%	Largest: 18-24 (66%); next: 25-34 (23%)
Gender Split	Female: 63% Male: 37% Non-binary/Other: 0%	Skews female (63%)
Top Countries	MEXICO (36%) PERU (22%) ECUADOR (10%) COLOMBIA (6%) ARGENTINA (4%)	Top regions: MEXICO (36%), PERU (22%), ECUADOR (10%)
Platform Engagement	Instagram: 7,413 avg likes/post · Tiktok: 42,500 avg views/post · Youtube: 192,649 avg views/post	Best reach: Youtube 192,649 avg views; best engagement: Instagram 7,413 avg likes

Top Brand Affinities

Wingstop

Score: 13.24

Suavecito

Score: 6.23

Cafecito

Score: 5.70

Movistar

Score: 5.43

Colgate

Score: 3.88

VidaSana

Score: 3.38

Pepsi

Score: 2.78

Pull&Bear

Score: 2.65

Nickelodeon

Score: 2.15

NFL

Score: 1.84

Spotify Music

Score: 1.73

Heineken

Score: 1.65

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Top Brand Affinities

Brand	Category	Score
Wingstop		13.24
Suavecito		6.23
Cafecito		5.70
Movistar		5.43
Colgate		3.88
VidaSana		3.38
Pepsi		2.78
Pull&Bear		2.65
Nickelodeon		2.15
NFL		1.84
Spotify Music		1.73
Heineken		1.65
Bershka		1.64
Pixar		1.62
Mitsubishi		1.43
musical.ly		1.36
shein		1.36
Forever 21		1.35
Sony		1.28
DC Entertainment		1.21
Coca-Cola		1.20
Coachella		1.19
OREO		1.18
Pokemon Go		1.17
Maybelline		1.14
Guess		1.14
Puma		1.12
FIFA		1.12
Marvel		1.08
Walt Disney		1.07
Walmart		1.07
SheInside		1.07
Netflix		1.07
L'Oréal Paris		1.03
Costco		1.01
Star Wars		1.01
Marvel Entertainment		0.97
McDonald's		0.96
Starbucks		0.96
Vans		0.96
Canon		0.94
Universal		0.91
Nintendo		0.90
Converse		0.87
Subaru		0.85
Ray-Ban		0.84
HBO		0.83
Nikon		0.83
Pandora		0.81
Nutella		0.75