Marwa Loud Brand Affinity ranks highest Monoprix at 25.19% . Very Strong. Score DMDB 60.47% | Fanbase 54.67%

Marwa Loud — pop artist from FR.

Marwa Loud, a young artist from Colmar with Moroccan roots, quickly gained recognition for her unique vocal talent. She released her first original song, "Ce…

Marwa Loud

Recognizable

Country: FR | Gender: female | Artist ID: 11e81bbc-1d01-ed5a-9b1b-a0369fe50396

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Genres

popfrancotonfrench poppop urbainepopmainstream pophip-hop & raphip-hop/rap

Influential: 60.47% Fanbase: 54.67% Trending: 63.37%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Monoprix • 25.19% • Very Strong

As of 2025-09-09

7,297,644

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 60.47% | Fanbase 54.67% | Trending 63.37% | CAREER STAGE: MAINSTREAM

Biography

Marwa Loud, a young artist from Colmar with Moroccan roots, quickly gained recognition for her unique vocal talent. She released her first original song, "Ce Soir," at the age of 17, but it was her album "Temps perdu" that truly launched her career, garnering millions of views and paving the way for future projects.

In 2018, Marwa Loud made waves with her introspective double platinum album "Loud," featuring hit tracks like "Bad boy," "Fallait Pas," and "Billet." Following this success, she released her second album, "My Life," in June 2019, which achieved gold certification and produced the platinum single "Oh la folle." Her latest album, "Again," released in 2021, continued her success with singles like "Allez les gros" and "Bimbo," earning gold certification and showcasing her ability to connect with her audience through genuine and humorous storytelling. In early 2023, Marwa unveiled her fourth project, "Cloud," a meticulously crafted album reflecting her diverse musical influences and personal growth as a young mother.

Report Date: 2025-09-09

Marwa Loud is a clear fit for 18-24 & 25-34 audiences with strength across FRANCE, MOROCCO, ALGERIA. The audience is male-leaning (52%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (2,482,410 avg views per post); Tiktok builds the community layer. Affinity data highlights Monoprix, ESPRIT, Sandro, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Marwa Loud score 0.59% — Low bucket.

Brand: MonoprixBrand: ESPRITBrand: Sandro

Followers:7,297,644

Engagements:43,169

Rate:0.6%

Posts:126

Avg Likes:40,154

Avg Comments:1,308

Avg Views:3,274,510

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,297,644 · Engagements 43,169 · Rate 0.6% Posts 126 · Views 3,274,510 · Avg Likes 40,154 · Avg Comments 1,308 · Avg Views 3,274,510	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 26% 13-17: 10% 35-44: 5%	Largest: 18-24 (57%); next: 25-34 (26%)
Gender Split	Female: 48% Male: 52% Non-binary/Other: 0%	Skews male (52%)
Top Countries	FRANCE (30%) MOROCCO (17%) ALGERIA (14%) INDIA (5%) UNITED STATES (4%)	Top regions: FRANCE (30%), MOROCCO (17%), ALGERIA (14%)
Platform Engagement	Instagram: 0 avg likes/post · Tiktok: 792,100 avg views/post · Youtube: 2,482,410 avg views/post	Best reach: Youtube 2,482,410 avg views; best engagement: Tiktok 21,900 avg likes

Top Brand Affinities

Monoprix

Score: 25.19

ESPRIT

Score: 18.54

Sandro

Score: 18.32

Kiabi

Score: 16.49

Galeries Lafayette

Score: 13.91

Warner Bros

Score: 11.27

Ellesse

Score: 10.87

Zalando

Score: 9.77

Calzedonia

Score: 9.47

Stradivarius

Score: 7.51

Pull&Bear

Score: 6.83

boohoo

Score: 6.75

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Top Brand Affinities

Brand	Category	Score
Monoprix		25.19
ESPRIT		18.54
Sandro		18.32
Kiabi		16.49
Galeries Lafayette		13.91
Warner Bros		11.27
Ellesse		10.87
Zalando		9.77
Calzedonia		9.47
Stradivarius		7.51
Pull&Bear		6.83
boohoo		6.75
Guerlain		6.73
Longchamp		6.69
Décathlon		6.58
KARL LAGERFELD		6.19
Stone Island		6.15
JACQUEMUS		6.14
Daniel Wellington		6.05
Maybach		5.51
Lacoste		5.24
BRABUS		5.23
Champion		5.10
Dsquared		4.94
Fenty beauty		4.90
Bershka		4.70
Garnier		4.25
Kiko		4.15
Fila		3.88
Iberostar Hotels & Resorts		3.75
Tomorrowland		3.67
Too Faced Cosmetics		3.43
BALMAIN		3.39
Carrefour		3.27
ASOS		3.19
Lancôme		3.17
Make Up For Ever		3.16
Christian Louboutin		3.12
KENZO		3.10
Sephora		3.08
Valentino		2.83
Zara		2.79
Barber Shop Connect		2.79
Dolce & Gabbana		2.76
NARS Cosmetics		2.73
Victoria's Secret		2.51
Versace		2.47
NBC		2.44
Polo Ralph Lauren		2.43
Benefit Cosmetics		2.26