Marracash
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
3,320,677
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:02:47 UTC
Genres
Biography
Marracash has made a return with his latest project, "È Finita La Pace."
Marracash is already in the conversation with 18-24 & 25-34 audiences in ITALY, FRANCE, SWITZERLAND. The audience is heavily male (69%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (7,396 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to UniCredit, Liu Jo, Alcott points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,320,677 · Engagements 151,143 · Rate 4.6% Posts 1,635 · Views 7,396 · Avg Likes 151,138 · Avg Comments 981 · Avg Views 7,396 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 32% 35-44: 7% 13-17: 5% |
Largest: 18-24 (53%); next: 25-34 (32%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
ITALY (86%) FRANCE (1%) SWITZERLAND (1%) UNITED KINGDOM (1%) SPAIN (1%) |
Top regions: ITALY (86%), FRANCE (1%), SWITZERLAND (1%) |
| Platform Engagement | Instagram: 150,978 avg likes/post · Tiktok: 0 avg views/post · Youtube: 7,396 avg views/post | Best reach: Youtube 7,396 avg views; best engagement: Instagram 150,978 avg likes |
Top Brand Affinities
UniCredit
Liu Jo
Alcott
Elisabetta Franchi
Intimissimi
Napapijri
Superga
Peroni
Campari
Auchan
Kappa
Alfa Romeo
| Brand | Category | Score |
|---|---|---|
| UniCredit | 38.39 | |
| Liu Jo | 24.82 | |
| Alcott | 21.49 | |
| Elisabetta Franchi | 20.79 | |
| Intimissimi | 17.51 | |
| Napapijri | 16.95 | |
| Superga | 14.89 | |
| Peroni | 14.74 | |
| Campari | 12.04 | |
| Auchan | 11.80 | |
| Kappa | 11.17 | |
| Alfa Romeo | 9.93 | |
| Dom Pérignon | 8.09 | |
| Foot Locker | 8.07 | |
| Stone Island | 7.38 | |
| Arezzo | 7.34 | |
| Dsquared | 6.59 | |
| Calzedonia | 6.50 | |
| Pirelli | 6.30 | |
| Selfiegram | 6.17 | |
| Ryanair | 6.16 | |
| Moët & Chandon | 5.90 | |
| Kiko | 4.82 | |
| Fiat | 4.69 | |
| Stradivarius | 4.38 | |
| Moschino | 4.28 | |
| Carhartt | 4.21 | |
| Valentino | 4.14 | |
| Martini | 4.10 | |
| ABC | 3.87 | |
| Ducati | 3.71 | |
| Ray-Ban | 3.66 | |
| Daniel Wellington | 3.62 | |
| Armani | 3.60 | |
| Aperol | 3.51 | |
| Ferrari | 3.42 | |
| Tiffany | 3.01 | |
| Dolce & Gabbana | 3.00 | |
| Beats Electronics | 2.99 | |
| Pull&Bear | 2.99 | |
| Bershka | 2.95 | |
| Bellagio | 2.92 | |
| Supreme | 2.81 | |
| Polaroid | 2.80 | |
| Versace | 2.71 | |
| The North Face | 2.66 | |
| Warner Bros | 2.64 | |
| FIFA | 2.58 | |
| Fendi | 2.54 | |
| NBA | 2.52 |
Official Profiles
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LoginArtist: Marracash
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 05:00 UTC | Marracash | Mediolanum Forum | Assago, Italy | |
| 2025-12-09 05:00 UTC | Marracash | Unipol Forum | Assago, Italy | |
| 2025-12-10 05:00 UTC | Marracash | Mediolanum Forum | Assago, Italy | |
| 2025-12-10 05:00 UTC | Marracash | Unipol Forum | Assago, Italy | |
| 2025-12-11 05:00 UTC | Marracash | Mediolanum Forum | Assago, Italy | |
| 2025-12-11 05:00 UTC | Marracash | Unipol Forum | Assago, Italy | |
| 2025-12-13 05:00 UTC | Marracash | Palazzo dello Sport | Rome, Italy | |
| 2025-12-14 05:00 UTC | Marracash | Palazzo dello Sport | Rome, Italy | |
| 2025-12-18 05:00 UTC | Marracash | Kioene Arena | Padua, Italy | |
| 2025-12-21 05:00 UTC | Marracash | Pala Alpitour | Turin, Italy |
