Marisela

Marisela — pop artist from US.

Marisela, a Mexican-American singer and actress, is recognized as "La Dama de Hierro." Her distinctive voice, sensuality, and blonde hair have contributed to…

Influence: 16.68% Fanbase: 50.02% Trending: 0.00% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 99.68% • Very Strong

As of 2025-09-09

682,935

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:38:06 UTC

Genres

poplatin poppoplatinlatinranchera

Biography

Marisela, a Mexican-American singer and actress, is recognized as "La Dama de Hierro." Her distinctive voice, sensuality, and blonde hair have contributed to her success as a prominent figure in the romantic ballad genre.

With over 40 million albums sold across 16 discographic releases, Marisela has amassed more than 750 million streams on Spotify. She holds the unique achievement of placing all the songs from an album in the top 10 of The Billboard Charts. Collaborating with notable artists like Joan Sebastian, Marco Antonio Solís, and Jenni Rivera, Marisela's influence extends to musicians such as Thalía, Selena, and Amaia Montero.

Top Brand Affinities

Report Date: 2025-09-09

Marisela reliably reaches 25-34 & 18-24 audiences in MEXICO, UNITED STATES, COLOMBIA. The base is heavily male (55%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (316,020 avg views per post); Youtube layers on depth and replies. The audience sits near Univision, BOXYCHARM, Cafecito, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Marisela score 0.41% — Low bucket.

Brand: UnivisionBrand: BOXYCHARMBrand: Cafecito

Followers:682,935

Engagements:2,797

Rate:0.4%

Posts:1,569

Avg Likes:2,731

Avg Comments:83

Avg Views:316,020

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 682,935 · Engagements 2,797 · Rate 0.4% Posts 1,569 · Views 316,020 · Avg Likes 2,731 · Avg Comments 83 · Avg Views 316,020	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 33% 35-44: 17% 45-64: 6%	Largest: 25-34 (42%); next: 18-24 (33%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	MEXICO (41%) UNITED STATES (19%) COLOMBIA (6%) CHILE (6%) ECUADOR (5%)	Top regions: MEXICO (41%), UNITED STATES (19%), COLOMBIA (6%)
Platform Engagement	Instagram: 970 avg likes/post · Youtube: 316,020 avg views/post	Best reach: Youtube 316,020 avg views; best engagement: Youtube 1,761 avg likes

Top Brand Affinities

Univision

Score: 99.68

BOXYCHARM

Score: 13.58

Cafecito

Score: 11.26

Amazon Music

Score: 8.60

Movistar

Score: 8.10

Carolina Herrera

Score: 7.68

Barbie

Score: 7.32

Suavecito

Score: 5.74

Steve Madden

Score: 5.70

Paramount Pictures

Score: 5.63

BH Cosmetics

Score: 4.51

VidaSana

Score: 4.41

Brand	Category	Score
Univision		99.68
BOXYCHARM		13.58
Cafecito		11.26
Amazon Music		8.60
Movistar		8.10
Carolina Herrera		7.68
Barbie		7.32
Suavecito		5.74
Steve Madden		5.70
Paramount Pictures		5.63
BH Cosmetics		4.51
VidaSana		4.41
Dolce & Gabbana		4.11
Coach		4.08
American Eagle		3.90
Kylie Cosmetics		3.49
NBC		3.47
Microsoft		3.34
Anastasia Beverly Hills		3.18
Colgate		3.16
MTV		2.98
Mary Kay		2.94
Herbalife		2.82
Forever 21		2.78
Versace		2.77
Pull&Bear		2.69
Pepsi		2.62
Christian Louboutin		2.56
Urban Outfitters		2.48
Coachella		2.44
Guess		2.39
TOM FORD		2.33
Snoopy And The Peanuts Gang		2.30
Tarte Cosmetics		2.27
FashionNova		2.20
Victoria's Secret		2.16
Polo Ralph Lauren		2.15
Spotify Music		2.13
Armani		2.12
Make Up For Ever		2.10
LEGOLAND		2.08
Nickelodeon		2.06
Lollapalooza		2.04
AMC		2.00
Pandora		1.91
Fenty beauty		1.90
shein		1.90
Los Angeles Lakers		1.87
Michael Kors		1.87
Pic Collage		1.82