María José Brand Affinity ranks highest Aeromexico at 34.98% . Very Strong. Score DMDB 63.97% | Fanbase 54.13%

María José — pop artist from MX.

María José Loyola, born on January 12, 1976, is a Mexican pop singer known for her solo career after being a member of the group Kabah. Kabah, founded in 1992,…

María José

Recognizable

Country: MX | Gender: female | Artist ID: 11e81bbd-db31-12aa-a3d1-a0369fe50396

Find Artist

Genres

poplatin popmexican poppop en españolpopcountrycountrylatinlatinranchera

Influential: 63.97% Fanbase: 54.13% Trending: 68.89%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Aeromexico • 34.98% • Very Strong

As of 2025-09-09

4,951,077

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 63.97% | Fanbase 54.13% | Trending 68.89% | CAREER STAGE: MAINSTREAM

Biography

María José Loyola, born on January 12, 1976, is a Mexican pop singer known for her solo career after being a member of the group Kabah. Kabah, founded in 1992, released several albums before disbanding in 2005. María José's solo debut came in 2007 with the album "María José," followed by the successful release of "Amante de Lo Ajeno" in 2009, which included the hit single "No Soy una Señora." Her music is produced by Aureo Baqueiro, and she has collaborated with artists such as Edith Márquez.

Report Date: 2025-09-09

María José is already in the conversation with 18-24 & 25-34 audiences in MEXICO, UNITED STATES, PERU. The audience is heavily female (65%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (29,150 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Aeromexico, Univision, Cafecito points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist María José score 0.17% — Low bucket.

Brand: AeromexicoBrand: UnivisionBrand: Cafecito

Followers:4,951,077

Engagements:8,447

Rate:0.2%

Posts:3,214

Avg Likes:8,130

Avg Comments:179

Avg Views:41,286

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,951,077 · Engagements 8,447 · Rate 0.2% Posts 3,214 · Views 41,286 · Avg Likes 8,130 · Avg Comments 179 · Avg Views 41,286	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 39% 35-44: 12% 13-17: 4%	Largest: 18-24 (43%); next: 25-34 (39%)
Gender Split	Female: 65% Male: 35% Non-binary/Other: 0%	Skews female (65%)
Top Countries	MEXICO (54%) UNITED STATES (7%) PERU (6%) COLOMBIA (5%) ARGENTINA (5%)	Top regions: MEXICO (54%), UNITED STATES (7%), PERU (6%)
Platform Engagement	Instagram: 4,341 avg likes/post · Tiktok: 29,150 avg views/post · Youtube: 12,136 avg views/post	Best reach: Tiktok 29,150 avg views; best engagement: Instagram 4,341 avg likes

Top Brand Affinities

Aeromexico

Score: 34.98

Univision

Score: 25.81

Cafecito

Score: 12.14

Carolina Herrera

Score: 9.37

Suavecito

Score: 8.94

VidaSana

Score: 4.57

Selfiegram

Score: 4.32

Oculus

Score: 4.28

Snoopy And The Peanuts Gang

Score: 3.99

Iberostar Hotels & Resorts

Score: 3.98

Mary Kay

Score: 3.72

Colgate

Score: 3.68

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Top Brand Affinities

Brand	Category	Score
Aeromexico		34.98
Univision		25.81
Cafecito		12.14
Carolina Herrera		9.37
Suavecito		8.94
VidaSana		4.57
Selfiegram		4.32
Oculus		4.28
Snoopy And The Peanuts Gang		3.99
Iberostar Hotels & Resorts		3.98
Mary Kay		3.72
Colgate		3.68
Pull&Bear		3.65
Bershka		3.01
Pic Collage		2.51
Nickelodeon		2.51
Mitsubishi		2.47
Dolce & Gabbana		2.23
NFL		2.11
Tomorrowland		1.96
Coachella		1.95
Transformers		1.91
Bellagio		1.88
Ferrero		1.73
Pepsi		1.69
Versace		1.67
Guess		1.49
Calvin Klein		1.48
Forever 21		1.45
Warner Bros		1.44
Chipotle Mexican Grill		1.43
shein		1.41
Anastasia Beverly Hills		1.34
MAC Cosmetics		1.32
DC Entertainment		1.32
Levi's		1.28
L'Oréal Paris		1.28
Lego		1.28
Urban Decay Cosmetics		1.25
Coca-Cola		1.21
Star Wars		1.21
Pandora		1.17
OREO		1.14
Ray-Ban		1.12
Costco		1.11
Pixar		1.05
Nutella		1.05
Walt Disney		1.04
Starbucks		1.03
Marvel		1.02