Maria Becerra
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
33,889,973
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-11-06 23:25:06 UTC
Genres
Biography
Maria Becerra performs best with fans in the 18-24 range, concentrated in ARGENTINA, COLOMBIA, SPAIN. Audience composition is heavily female (57%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 2,700,000 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward 47 Street, Suavecito, Lollapalooza, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Maria Becerra is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 33,889,973 · Engagements 670,254 · Rate 2.0% Posts 1,530 · Views 2,872,079 · Avg Likes 658,152 · Avg Comments 4,656 · Avg Views 2,872,079 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 25-34: 22% 13-17: 10% 35-44: 5% |
Largest: 18-24 (62%); next: 25-34 (22%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
ARGENTINA (50%) COLOMBIA (6%) SPAIN (6%) PERU (6%) MEXICO (5%) |
Top regions: ARGENTINA (50%), COLOMBIA (6%), SPAIN (6%) |
| Platform Engagement | Instagram: 398,147 avg likes/post · Tiktok: 2,700,000 avg views/post · Youtube: 172,079 avg views/post | Best reach: Tiktok 2,700,000 avg views; best engagement: Instagram 398,147 avg likes |
Top Brand Affinities
47 Street
Suavecito
Lollapalooza
Campari
Smirnoff
Movistar
Cafecito
Pull&Bear
VidaSana
Peugeot
AMC
Burger King
| Brand | Category | Score |
|---|---|---|
| 47 Street | 129.61 | |
| Suavecito | 8.57 | |
| Lollapalooza | 6.44 | |
| Campari | 4.56 | |
| Smirnoff | 4.16 | |
| Movistar | 4.09 | |
| Cafecito | 4.08 | |
| Pull&Bear | 3.75 | |
| VidaSana | 3.37 | |
| Peugeot | 2.72 | |
| AMC | 2.67 | |
| Burger King | 2.55 | |
| Bershka | 2.25 | |
| Herbalife | 1.78 | |
| shein | 1.69 | |
| Lamborghini | 1.67 | |
| Guess | 1.64 | |
| Vogue | 1.62 | |
| Fiat | 1.54 | |
| musical.ly | 1.52 | |
| Universal | 1.48 | |
| CBS Television Studios | 1.40 | |
| Pixar | 1.36 | |
| Renault | 1.35 | |
| SheInside | 1.33 | |
| Honda | 1.29 | |
| Calvin Klein | 1.27 | |
| Heineken | 1.24 | |
| CBS | 1.24 | |
| Coca-Cola | 1.19 | |
| Maybelline | 1.14 | |
| Red Bull | 1.12 | |
| Chevrolet | 1.09 | |
| Huda Beauty | 1.08 | |
| Netflix | 1.02 | |
| OREO | 0.98 | |
| Pepsi | 0.97 | |
| DC Entertainment | 0.96 | |
| Ray-Ban | 0.89 | |
| Marvel | 0.89 | |
| Walt Disney | 0.88 | |
| Yamaha | 0.87 | |
| Volkswagen | 0.87 | |
| McDonald's | 0.85 | |
| FIFA | 0.85 | |
| Polaroid | 0.85 | |
| Levi's | 0.85 | |
| Prada | 0.83 | |
| Puma | 0.78 | |
| Sony | 0.77 |
Official Profiles
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LoginArtist: Maria Becerra
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-11-23 02:20 UTC | Fiesta de Coca Cola Flow 2025 | Autodromo Hermanos Rodriguez | Mexico City, Mexico | songkick.com songkick.com songkick.com songkick.com songkick.com imp.i284037.net imp.i284037.net imp.i284037.net imp.i284037.net songkick.com songkick.com songkick.com songkick.com songkick.com songkick.com imp.i284037.net imp.i284037.net ticketmaster.evyy.net tixr.com songkick.com songkick.com songkick.com songkick.com ticketmaster.evyy.net |
