Maoli

Maoli — pop artist from US.

Maoli, a rising star from Hawaii, blends island reggae and country soul to create a unique sound that has gained global recognition with over half a billion…

Influence: 57.06% Fanbase: 37.89% Trending: 66.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 24.65% • Very Strong

As of 2025-09-09

1,498,961

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:05:01 UTC

Genres

poppacific islands popreggaereggaeroots reggaeamericanjawaiianelectronicelectronic

Biography

Maoli, a rising star from Hawaii, blends island reggae and country soul to create a unique sound that has gained global recognition with over half a billion streams and nine independent albums. Inspired by traditional Hawaiian music and artists like Dolly Parton and Willie Nelson, Maoli's music combines island pop, roots-reggae, and modern country influences, reaching audiences across Polynesia, the American West Coast, and even as far as Texas. Rediscovering his country roots in 2018, Maoli has released emotionally-charged covers like “Mercy” and “In Case You Didn’t Know,” each earning millions of Spotify streams. Working with producers Dann and David Huff, Maoli is set to introduce his authentic Hawaiian-country sound to a wider audience with an upcoming project.

Top Brand Affinities

Report Date: 2025-09-09

Maoli reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, INDONESIA, AUSTRALIA. The demographic tilt is male-leaning (53%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 89,899 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Live Nation, Southwest Airlines, Amazon Music suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Maoli score 0.48% — Low bucket.

Brand: Live NationBrand: Southwest AirlinesBrand: Amazon Music

Followers:1,498,961

Engagements:7,168

Rate:0.5%

Posts:1,242

Avg Likes:6,941

Avg Comments:164

Avg Views:112,199

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,498,961 · Engagements 7,168 · Rate 0.5% Posts 1,242 · Views 112,199 · Avg Likes 6,941 · Avg Comments 164 · Avg Views 112,199	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 35% 35-44: 14% 13-17: 4%	Largest: 25-34 (42%); next: 18-24 (35%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	UNITED STATES (47%) INDONESIA (18%) AUSTRALIA (9%) NEW ZEALAND (9%) NIGERIA (4%)	Top regions: UNITED STATES (47%), INDONESIA (18%), AUSTRALIA (9%)
Platform Engagement	Instagram: 3,795 avg likes/post · Tiktok: 22,300 avg views/post · Youtube: 89,899 avg views/post	Best reach: Youtube 89,899 avg views; best engagement: Instagram 3,795 avg likes

Top Brand Affinities

Live Nation

Score: 24.65

Southwest Airlines

Score: 17.30

Amazon Music

Score: 8.86

Benihana

Score: 8.57

United

Score: 8.17

Qualcomm

Score: 7.52

iHeartRadio Music Awards

Score: 7.14

Costco

Score: 6.79

Volcom

Score: 6.59

Cheesecake Factory

Score: 6.48

Pacific Northwest Wonderland

Score: 6.11

MamaBear

Score: 5.83

Brand	Category	Score
Live Nation		24.65
Southwest Airlines		17.30
Amazon Music		8.86
Benihana		8.57
United		8.17
Qualcomm		7.52
iHeartRadio Music Awards		7.14
Costco		6.79
Volcom		6.59
Cheesecake Factory		6.48
Pacific Northwest Wonderland		6.11
MamaBear		5.83
Billabong		5.68
Jameson		5.36
Coors		5.30
Bud Light		5.14
Los Angeles Lakers		5.09
Hennessy		5.09
Kmart		4.90
ESPN		4.76
NBC		4.70
UFC		4.15
NFL		4.02
Monster Beverage		3.99
Nixon		3.99
Shake Shack		3.81
Urban Outfitters		3.75
Hurley		3.70
NORDSTROM		3.64
Scion		3.51
Coachella		3.28
SoundCloud		3.26
Spotify Music		3.17
Heineken		3.14
Under Armour		3.13
Gatorade		3.07
Walmart		3.00
WWE		2.96
Paramount Pictures		2.87
Hot Wheels		2.75
Beats Electronics		2.72
Bellagio		2.71
Lululemon Athletica		2.49
Jeep		2.47
NHL		2.45
GoPro		2.43
Target		2.41
Babybump		2.27
Showtime		2.24
Sneakerhead		2.23