Manuel Turizo Brand Affinity ranks highest Univision at 25.63% . Very Strong. Score DMDB 76.72% | Fanbase 71.42%

Manuel Turizo — pop artist from CO.

Manuel Turizo is a Latin music artist known for his skillful songwriting and innovative approach within the urban genre. He made his debut in 2016, showcasing…

Manuel Turizo

Superstar

Country: CO | Gender: male | Artist ID: 11e81bbd-419a-fc46-9050-a0369fe50396

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Genres

poplatin popcolombian pophip-hop & raptrap latinourbano latinolatinlatinreggaetonreggaeton colombianourbano latino

Influential: 76.72% Fanbase: 71.42% Trending: 79.36%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 25.63% • Very Strong

As of 2025-09-09

31,447,036

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 76.72% | Fanbase 71.42% | Trending 79.36% | CAREER STAGE: SUPERSTAR

Biography

Manuel Turizo is a Latin music artist known for his skillful songwriting and innovative approach within the urban genre. He made his debut in 2016, showcasing a diverse musical taste influenced by the 2000s era.

His albums "ADN" and "Dopamina" have produced international hits such as "Una lady como tú", "Culpables", and "Quiéreme mientras se pueda". His recent single "La Bachata" has further expanded his global reach, gaining popularity in countries like Spain, Germany, and the United States. This track is part of his third album, "2000".

Throughout his career, Manuel Turizo has collaborated with a variety of artists including Nicky Jam, Maluma, TINI, Wisin y Yandel, Myke Towers, Piso 21, and Anuel.

Report Date: 2025-09-09

Manuel Turizo speaks to 18-24 & 25-34 audiences with measurable traction in COLOMBIA, MEXICO, UNITED STATES. Composition is male-leaning (51%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (228,650 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Univision, Movistar, Suavecito, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Manuel Turizo score 0.23% — Low bucket.

Brand: UnivisionBrand: MovistarBrand: Suavecito

Followers:31,447,036

Engagements:73,703

Rate:0.2%

Posts:1,016

Avg Likes:72,233

Avg Comments:856

Avg Views:242,953

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 31,447,036 · Engagements 73,703 · Rate 0.2% Posts 1,016 · Views 242,953 · Avg Likes 72,233 · Avg Comments 856 · Avg Views 242,953	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 26% 13-17: 8% 35-44: 5%	Largest: 18-24 (60%); next: 25-34 (26%)
Gender Split	Female: 49% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	COLOMBIA (21%) MEXICO (10%) UNITED STATES (10%) PERU (9%) VENEZUELA (8%)	Top regions: COLOMBIA (21%), MEXICO (10%), UNITED STATES (10%)
Platform Engagement	Instagram: 55,729 avg likes/post · Tiktok: 228,650 avg views/post · Youtube: 14,303 avg views/post	Best reach: Tiktok 228,650 avg views; best engagement: Instagram 55,729 avg likes

Top Brand Affinities

Univision

Score: 25.63

Movistar

Score: 10.69

Suavecito

Score: 8.01

JACQUEMUS

Score: 7.07

Cafecito

Score: 6.70

Barbie

Score: 6.60

Coach

Score: 6.51

American Airlines

Score: 5.94

American Eagle

Score: 4.52

Pull&Bear

Score: 4.29

Iberostar Hotels & Resorts

Score: 4.28

Oculus

Score: 4.06

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Top Brand Affinities

Brand	Category	Score
Univision		25.63
Movistar		10.69
Suavecito		8.01
JACQUEMUS		7.07
Cafecito		6.70
Barbie		6.60
Coach		6.51
American Airlines		5.94
American Eagle		4.52
Pull&Bear		4.29
Iberostar Hotels & Resorts		4.28
Oculus		4.06
Bershka		4.03
Stradivarius		3.97
MTV		3.78
VidaSana		3.49
Gymshark		3.11
Hollister Co		3.07
Guess		2.78
Versace		2.76
Louis Vuitton		2.47
Tomorrowland		2.38
Lacoste		2.36
Fendi		2.29
Cartier		2.14
Christian Dior		2.12
Dolce & Gabbana		2.12
ASOS		2.10
Ray-Ban		1.95
Paramount Pictures		1.93
Coachella		1.92
Los Angeles Lakers		1.81
shein		1.77
Vogue		1.72
Forever 21		1.71
Bellagio		1.69
Victoria's Secret		1.69
Calvin Klein		1.67
Yves Saint Laurent		1.67
Primark		1.65
Target		1.62
Levi's		1.58
Too Faced Cosmetics		1.54
Balenciaga		1.53
SheInside		1.50
Maserati		1.45
Pandora		1.45
New Balance		1.41
Puma		1.40
Polo Ralph Lauren		1.40