Makano
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
899,092
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:33:14 UTC
Genres
Biography
Despite early obstacles and familial discouragement, Makano persevered in the music industry, releasing a string of successful singles and albums throughout his career. His talent and dedication paid off with accolades like a Premios Lo Nuestro award and global recognition for hits like "Si Tu Não Le Dices" and "Su Nombre en Mi Cuaderno." Makano's impact on the Latin music scene continues to be felt through his heartfelt lyrics and catchy melodies, cementing his status as a respected artist in the genre.
Makano has momentum with 18-24 & 25-34 audiences—particularly in ARGENTINA, PERU, ECUADOR. A heavily male (60%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 27,130 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Univision, La Perla, LATAM signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 899,092 · Engagements 1,606 · Rate 0.2% Posts 628 · Views 31,723 · Avg Likes 2,207 · Avg Comments 108 · Avg Views 31,723 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 63% 25-34: 25% 13-17: 6% 35-44: 4% |
Largest: 18-24 (63%); next: 25-34 (25%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
ARGENTINA (15%) PERU (14%) ECUADOR (13%) COLOMBIA (12%) UNITED STATES (9%) |
Top regions: ARGENTINA (15%), PERU (14%), ECUADOR (13%) |
| Platform Engagement | Instagram: 1,098 avg likes/post · Tiktok: 4,593 avg views/post · Youtube: 27,130 avg views/post | Best reach: Youtube 27,130 avg views; best engagement: Instagram 1,098 avg likes |
Top Brand Affinities
Univision
La Perla
LATAM
Suavecito
Amazon Music
American Airlines
Movistar
Pioneer
Smirnoff
KIA
Coors
Cafecito
| Brand | Category | Score |
|---|---|---|
| Univision | 19.84 | |
| La Perla | 18.88 | |
| LATAM | 14.76 | |
| Suavecito | 11.42 | |
| Amazon Music | 8.65 | |
| American Airlines | 8.42 | |
| Movistar | 7.63 | |
| Pioneer | 7.25 | |
| Smirnoff | 4.52 | |
| KIA | 4.34 | |
| Coors | 4.14 | |
| Cafecito | 3.96 | |
| Colgate | 3.82 | |
| VidaSana | 3.05 | |
| Barber Shop Connect | 2.80 | |
| Nickelodeon | 2.42 | |
| Transformers | 2.38 | |
| Scion | 2.37 | |
| Hyundai | 2.27 | |
| Lamborghini | 1.98 | |
| shein | 1.93 | |
| Spotify Music | 1.87 | |
| Tomorrowland | 1.84 | |
| FashionNova | 1.65 | |
| Forever 21 | 1.50 | |
| Los Angeles Lakers | 1.45 | |
| SoundCloud | 1.45 | |
| Herbalife | 1.43 | |
| FIFA | 1.42 | |
| NBA | 1.35 | |
| Nissan | 1.34 | |
| musical.ly | 1.33 | |
| SheInside | 1.26 | |
| Calvin Klein | 1.23 | |
| Walmart | 1.21 | |
| Supreme | 1.17 | |
| Mitsubishi | 1.14 | |
| Versace | 1.13 | |
| Guess | 1.13 | |
| Tommy Hilfiger | 1.10 | |
| New Balance | 1.06 | |
| Pepsi | 1.06 | |
| Pandora | 1.03 | |
| Rolex | 1.01 | |
| Heineken | 0.99 | |
| Beats Electronics | 0.98 | |
| Balenciaga | 0.98 | |
| Reebok | 0.94 | |
| Marvel | 0.93 | |
| Mazda | 0.90 |
Official Profiles
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LoginArtist: Makano
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 05:00 UTC | Flex, Makano, La Factoria Demphra, Demphra | 321 HALL | Hartford, United States |
