Maddix
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,084,165
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:05:59 UTC
Genres
Biography
With hit singles like ‘Heute Nacht’ and ‘My Gasoline,’ collaborations with industry heavyweights, and performances at major festivals worldwide, Maddix has built a global following. In 2023, he launched the record label Extatic (XTTC) with Revealed Recordings, achieving impressive streaming numbers, top chart positions, and recognition in the DJMag top 100 list, solidifying his impact on the electronic dance music scene.
Maddix is a clear fit for 18-24 & 25-34 audiences with strength across GERMANY, UNITED STATES, INDIA. The audience is heavily male (84%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (39,050 avg views per post); Instagram builds the community layer. Affinity data highlights Pioneer, Trancefamily, Mixcloud, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,084,165 · Engagements 10,802 · Rate 1.0% Posts 2,126 · Views 63,695 · Avg Likes 10,402 · Avg Comments 273 · Avg Views 63,695 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 39% 35-44: 11% 13-17: 4% |
Largest: 18-24 (43%); next: 25-34 (39%) |
| Gender Split |
Female: 16% Male: 84% Non-binary/Other: 0% |
Skews male (84%) |
| Top Countries |
GERMANY (9%) UNITED STATES (8%) INDIA (7%) POLAND (5%) SPAIN (4%) |
Top regions: GERMANY (9%), UNITED STATES (8%), INDIA (7%) |
| Platform Engagement | Instagram: 6,559 avg likes/post · Tiktok: 39,050 avg views/post · Youtube: 24,645 avg views/post | Best reach: Tiktok 39,050 avg views; best engagement: Instagram 6,559 avg likes |
Top Brand Affinities
Pioneer
Trancefamily
Mixcloud
Tomorrowland
Ableton
Launchpad
SoundCloud
Sennheiser
Amazon Music
Pro Tools
Akai
Beats Electronics
| Brand | Category | Score |
|---|---|---|
| Pioneer | 96.23 | |
| Trancefamily | 89.91 | |
| Mixcloud | 82.53 | |
| Tomorrowland | 73.57 | |
| Ableton | 44.01 | |
| Launchpad | 30.29 | |
| SoundCloud | 22.52 | |
| Sennheiser | 17.45 | |
| Amazon Music | 16.28 | |
| Pro Tools | 15.39 | |
| Akai | 14.43 | |
| Beats Electronics | 11.76 | |
| Spotify Music | 8.18 | |
| Efteling | 6.31 | |
| Jagermeister | 6.16 | |
| musical.ly | 4.60 | |
| iHeartRadio Music Awards | 4.47 | |
| ASUS | 3.53 | |
| Lollapalooza | 3.51 | |
| Coachella | 3.30 | |
| Monster Beverage | 2.90 | |
| MTV | 2.85 | |
| Gymshark | 2.82 | |
| Pull&Bear | 2.73 | |
| Emporium | 2.46 | |
| Dr. Martens | 2.40 | |
| ASOS | 2.39 | |
| H&M | 2.34 | |
| Red Bull | 2.29 | |
| Grand Theft Auto | 2.23 | |
| Bellagio | 2.01 | |
| Aperol | 1.97 | |
| McLaren | 1.96 | |
| Bugatti | 1.92 | |
| A Game of Tones | 1.90 | |
| Lacoste | 1.90 | |
| Tinder | 1.90 | |
| Ferrari | 1.87 | |
| shein | 1.85 | |
| Jack Daniels | 1.85 | |
| Guess | 1.82 | |
| Sony | 1.80 | |
| Ducati | 1.76 | |
| Lamborghini | 1.76 | |
| FIFA | 1.71 | |
| Versace | 1.71 | |
| Call of Duty | 1.70 | |
| Bershka | 1.69 | |
| Adobe | 1.65 | |
| Balenciaga | 1.56 |
Official Profiles
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LoginArtist: Maddix
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-15 03:00 UTC | Don't Let Daddy Know Poland 2026 | ERGO ARENA | Gdańsk, Poland | — |
| 2026-02-28 03:00 UTC | A State Of Trance 2026 | Rotterdam Ahoy | Rotterdam, Netherlands |
