Machine Head
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
768,087
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
For 'UNATØNED,' Flynn imposed strict songwriting parameters, resulting in shorter, more focused tracks with unconventional key changes and shifting structures. The album showcases a blend of melancholy melodies and powerful riffs, embodying Machine Head's signature intensity and impact. With this release, the band reaffirms their commitment to risk-taking and musical growth, solidifying their position as a formidable presence in the metal scene.
Machine Head resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (85%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (5,144 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Impericon, Ampeg, Live Nation makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 768,087 · Engagements 4,473 · Rate 0.6% Posts 4,775 · Views 9,328 · Avg Likes 4,452 · Avg Comments 72 · Avg Views 9,328 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 32% 35-44: 17% 45-64: 5% |
Largest: 25-34 (43%); next: 18-24 (32%) |
| Gender Split |
Female: 15% Male: 85% Non-binary/Other: 0% |
Skews male (85%) |
| Top Countries |
UNITED STATES (21%) UNITED KINGDOM (8%) BRAZIL (8%) GERMANY (6%) FRANCE (4%) |
Top regions: UNITED STATES (21%), UNITED KINGDOM (8%), BRAZIL (8%) |
| Platform Engagement | Instagram: 3,709 avg likes/post · Tiktok: 5,144 avg views/post · Youtube: 4,184 avg views/post | Best reach: Tiktok 5,144 avg views; best engagement: Instagram 3,709 avg likes |
Top Brand Affinities
Impericon
Ampeg
Live Nation
Akg
Sennheiser
Pro Tools
DC Shoes
Accor Hotels
Hasbro
Amazon Music
Jack Daniels
The Last of Us
| Brand | Category | Score |
|---|---|---|
| Impericon | 68.00 | |
| Ampeg | 41.26 | |
| Live Nation | 20.20 | |
| Akg | 16.33 | |
| Sennheiser | 11.30 | |
| Pro Tools | 10.23 | |
| DC Shoes | 10.05 | |
| Accor Hotels | 9.10 | |
| Hasbro | 8.35 | |
| Amazon Music | 7.61 | |
| Jack Daniels | 7.60 | |
| The Last of Us | 7.04 | |
| Jagermeister | 7.01 | |
| Mortal Kombat | 6.91 | |
| World of Warcraft | 6.73 | |
| Final Fantasy | 6.46 | |
| God of War | 6.34 | |
| Fallout | 6.20 | |
| The Witcher | 6.19 | |
| Pilsner Urquell | 6.12 | |
| Hot Topic | 5.89 | |
| Capcom | 5.37 | |
| Monster Beverage | 5.37 | |
| Columbia Pictures | 5.21 | |
| Jameson | 5.12 | |
| Bandai Namco | 5.00 | |
| Resident Evil | 4.80 | |
| Sega | 4.57 | |
| Spotify Music | 4.49 | |
| Comedy Central | 4.04 | |
| Coors | 3.65 | |
| Star Wars | 3.58 | |
| WWE | 3.55 | |
| Bethesda Softworks | 3.54 | |
| AMC | 3.52 | |
| Lollapalooza | 3.43 | |
| Budweiser | 3.40 | |
| MTV | 3.37 | |
| Warner Bros | 3.26 | |
| Harley-Davidson | 3.03 | |
| Omega | 2.95 | |
| NHL | 2.79 | |
| Nintendo | 2.72 | |
| Guinness | 2.71 | |
| HBO | 2.68 | |
| Transformers | 2.59 | |
| UFC | 2.57 | |
| Carhartt | 2.54 | |
| PlayStation | 2.45 | |
| Under Armour | 2.41 |
Official Profiles
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LoginArtist: Machine Head
The map shows every radio station that aired Machine Head today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Streaming Audience Growth
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Radio Airplay Change (min)
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Streams & Royalties
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| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
